Director, Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the creation and implementation of Satsuma Pharmaceuticals' marketing strategy in the U.S. for its migraine treatment products.

• Formulate annual brand strategies, tactical execution plans, and approaches for lifecycle management.

• Design comprehensive, omnichannel marketing campaigns utilizing digital, non-personal, personal, and other platforms.

• Oversee the planning and execution of commercial launches.

• Collaborate with Sales Leadership to develop promotional tools, sales resources, training materials, and customer engagement initiatives.

• Direct brand messaging, promotional initiatives, visual identity, and materials aimed at customers.

• Work in partnership with Medical Affairs, Market Access, Market Research, Commercial Analytics, Business Intelligence, Regulatory, Legal, and Corporate Communications.

• Keep track of competitive dynamics, market trends, treatment guidelines, and customer insights.

• Lead strategies for congresses and events, promotional activities, exhibit arrangements, and customer engagement.

• Build relationships with healthcare professionals, key opinion leaders, investigators, professional organizations, and patient support networks.

• Recruit, nurture, and oversee the marketing team.

• Manage external agencies, media partners, creative vendors, and consultants.

• Ensure that promotional materials and activities adhere to FDA regulations, OPDP guidelines, industry standards, and internal review processes.

• Oversee marketing budgets, project investment forecasts, and assess return on investment.

• Engage in strategic planning and contribute to organizational policies and special initiatives.

⛳️ Requirements

• A Bachelor's degree in Marketing, Business, Life Sciences, or a related discipline is required.

• Over 10 years of commercial experience in the pharmaceutical or biotechnology sectors, with a significant focus on marketing and brand strategy.

• Proven success in developing and executing marketing strategies that support product launches and established commercial brands.

• Experience in marketing specialty pharmaceutical products; background in neurology, migraine, CNS, or pain management is highly desirable.

• Familiarity with developing integrated and omnichannel marketing strategies and customer engagement initiatives.

• Strong knowledge of pharmaceutical promotional regulations and review processes related to promotions.

• Experience collaborating with Sales, Medical Affairs, Market Access, Commercial Operations, Regulatory, and Legal within a cross-functional commercial organization.

• Proficient in managing external agencies, vendors, and marketing budgets.

• Expertise in strategic marketing and brand strategy.

• Deep understanding of customer journeys, channel optimization, and integrated marketing approaches.

• Ability to craft compelling brand messaging based on clinical evidence, customer insights, and market trends.

• Exceptional analytical and project management abilities.

• Strong communication, presentation, and influencing skills.

• Experience in collaborating across Commercial, Medical, Regulatory, Legal, and Executive Leadership teams.

• Capability to balance strategic planning with practical execution.

• High level of business acumen, accountability, creativity, and customer orientation.

• Willingness to travel approximately 25-50% of the time.

• Competence in directing activities through lower management and managing departmental budgets.

🏝️ Benefits

• Health Insurance

• Dental & Vision Insurance

• Healthcare & Dependent Care FSA

• Employee Assistance Program (EAP)

• 401(k) Savings Plan

• Long-term Incentive Plan

• Life Insurance

• Accident & Disability Insurance

• Telemedicine

• Generous Paid Time Off

• Company Holidays