
Digital Performance Media Coordinator
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Brazil.
• Strategically engage with the Performance Media team to manage and enhance campaigns across various media platforms.
• Collaborate effectively with media, business intelligence, planning, creative, and other relevant departments.
• Contribute to strategic discussions by providing business diagnostics, identifying opportunities, and making recommendations.
• Monitor key performance indicators and pinpoint opportunities for ongoing improvement.
• Create strategies for optimizing budgets, bids, target audiences, and creative assets.
• Design A/B tests and experiments to maximize outcomes and efficiency.
• Utilize GA4, dashboards, and BI tools for performance analysis.
• Assess results by considering attribution, incrementality, and campaign impact throughout the customer journey.
• Transform data into strategic insights and actionable recommendations.
• Bachelor’s degree in Communications, Marketing, or a related discipline.
• Strong prior experience in Digital Performance Media within an advertising agency.
• Exceptional verbal and written communication abilities.
• Familiarity with media operating systems and audience and behavioral analytics software.
• Experience with the Publi system is an advantage.
• Proficiency in English is a plus.
• An inclusive environment that appreciates diversity across teams.
• Equal opportunities, ensuring freedom from discrimination based on gender, race, sexual orientation, or religion.
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