Digital Growth & Sales Specialist

This is a fully remote position, open to applicants in Alaska, +5 more states.

📋 Description

• Drive the digital business expansion of Nuvision Credit Union through member acquisition, product sales, funded accounts, loan production, deposit growth, and increased digital channel adoption.

• Oversee production metrics for digital deposit accounts, credit cards, personal loans, HELOCs, and other online offerings.

• Identify opportunities for performance improvement and create initiatives aimed at enhancing application volume, funding, adoption, engagement, and the effectiveness of digital channels.

• Manage the pending queue for digital account openings and ensure application resolutions are completed within established SLAs.

• Reach out to applicants for necessary documentation, address outstanding requirements, provide status updates, and assist in the account opening and funding processes.

• Track application aging and pinpoint reasons for pending and abandoned applications.

• Collaborate with Operations, Compliance, Risk, Branches, and the Member Relationship Center to enhance onboarding processes and minimize fallout.

• Analyze digital application funnels, abandonment trends, conversion rates, and member behavior.

• Work alongside Marketing, Branches, Member Relationship Center, Lending, Analytics, Operations, and other teams on digital initiatives.

• Propel digital sales growth across deposits, credit cards, personal loans, HELOCs, memberships, and other online products.

• Develop, launch, coordinate, and assess digital growth campaigns.

• Analyze product performance, member requirements, channel utilization, and production trends.

• Act as a liaison between Digital Growth and various business channels.

• Review production reports, funnel outcomes, campaign results, channel usage, and member engagement metrics.

• Conduct competitive and market research on credit unions, banks, fintechs, and other competitors.

• Prepare management summaries, presentations, business cases, pilot recommendations, and strategic analyses.

• Define business requirements and priorities for digital enhancements.

• Support AI-enabled sales and digital engagement initiatives, focusing on automation, personalization, lead prioritization, and next-best-product recommendations.

• Engage in continuous improvement, member relations, and promotional events.

• Uphold confidentiality of sensitive information and perform other assigned responsibilities.

⛳️ Requirements

• 3–5 years of experience in credit unions, banking, financial services, digital sales, product growth, marketing, business development, channel management, or a related field.

• Proven track record in monitoring sales or production performance and suggesting actions to enhance results.

• Experience with deposit, consumer lending, credit card, digital account opening, or online banking products.

• Understanding of digital sales funnels, member acquisition, campaign effectiveness, product adoption, and conversion metrics.

• Knowledge of digital banking trends, fintech capabilities, AI-enabled engagement, and shifting member expectations.

• Strong abilities in sales, growth, analytics, communication, presentation, project coordination, and cross-functional influence.

• Capacity to formulate clear business requirements and communicate anticipated business value.

• Ability to manage multiple priorities effectively.

• Capability to navigate frequent interruptions.

• Excellent verbal and written communication skills.

• High proficiency with technical systems and solutions, including diagnosing root causes and resolving technical issues.

• Bachelor’s degree in a relevant field or equivalent experience.

• Preferred: experience in digital banking, digital account opening, digital lending, financial services marketing, or digital product growth.

• Preferred: experience in developing or executing campaigns that result in measurable sales, acquisition, or product adoption growth.

• Preferred: experience in preparing business cases, executive reports, or strategic recommendations.

• Preferred: experience with marketing automation, digital analytics, CRM, lead management, or campaign management platforms.

• Preferred: experience in evaluating fintech capabilities or collaborating with digital banking vendors.

🏝️ Benefits

• Medical

• Dental

• Vision

• Life Insurance

• Flexible Spending Account

• 401(k) Matching

• Paid Time Off

• Training Provided

• Tuition Reimbursement