Digital Campaign Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop, implement, and refine digital programs across multiple markets within EMEA.

• Oversee paid media, account-based marketing, nurturing flows, webinars, content syndication, SEO, and AI-driven search projects.

• Create regional campaign templates and adaptable frameworks for Field Managers to customize for various European markets.

• Lead localization initiatives, particularly enhancing the web presence in French and German.

• Expand customized Account-Based Marketing strategies in alignment with Sales objectives.

• Target Large Enterprise and Medium Enterprise accounts utilizing tools like LinkedIn Targeted Advertising.

• Manage and optimize regional digital channels, including paid search, display, and other digital platforms.

• Conduct swift performance reporting and analysis to enhance ROI and pipeline conversion.

• Collaborate with Sales Leadership, Field Marketing colleagues, and global digital resources to synchronize priorities and boost pipeline growth across EMEA.

⛳️ Requirements

• At least 5 years of experience in software or technology marketing.

• Ideally, experience in SaaS companies catering to the manufacturing or supply chain industries.

• Demonstrated success in executing multi-touch digital demand generation and Account-Based Marketing campaigns with quantifiable pipeline contributions.

• Hands-on experience with Marketo or HubSpot.

• Proficiency in Salesforce and a comprehensive MarTech stack.

• Ability to independently manage budgets and performance metrics for paid search, paid social, display, SEO, and content syndication.

• Strategic mindset with the capability to convert performance data into actionable campaign improvements.

• Excellent written and verbal communication skills in English.

• Knowledge of additional European languages, such as French or German, is a significant advantage but not mandatory.

• Capacity to work effectively in a remote or hybrid setting across various time zones.

• Willingness to travel up to 20–30% of the time.

🏝️ Benefits

• Annual performance-based bonus.

• Flexible remote or hybrid work environment.

• Opportunities for occasional travel.