Demand Generation Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of the demand engine that brings Seer’s offerings to market through various campaigns, programs, and continuous follow-up.

• Design and execute comprehensive demand campaigns across email, social media, events, communications, paid advertising, and outbound efforts.

• Oversee the strategy, curation, production, and reporting of the newsletter.

• Manage the Signal webinar series and the organization’s presence at events and conferences, including promotion, logistics, and follow-up activities.

• Execute PR, communications, referral-partner, and conference initiatives to expand owned audiences and foster warm conversations.

• Develop and implement campaigns, emails, workflows, and lifecycle steps using HubSpot or similar marketing automation tools.

• Experiment with content formats and channels, assess performance, and scale successful strategies.

• Take responsibility for program KPIs and marketing reporting.

• Leverage AI to enhance program production, enablement, and case study development while maintaining Seer’s distinctive voice.

• Familiarize with systems, data, and the program calendar; take charge of newsletter production.

• Set up performance tracking and establish 3/6-month targets.

• Manage the webinar program from start to finish.

• Conduct a campaign across at least three different channels.

• Handle day-to-day execution of HubSpot campaigns in collaboration with RevOps.

• Implement reporting for campaigns, events, and enablement activities.

• Suggest and execute a brand-new performance enhancement initiative.

⛳️ Requirements

• Proven experience in managing B2B demand generation end-to-end, including campaigns, newsletters, webinars, and events.

• Accountability for performance metrics linked to demand-generation initiatives.

• Practical experience in multiple channels, such as SEO and paid media or a combination of paid media and analytics.

• Proficiency with HubSpot or a comparable marketing automation platform.

• Excellent program management capabilities.

• Strong writing skills with the ability to create compelling case studies or review blog posts.

• Capability to establish repeatable systems rather than depending on one-off executions.

• Background in client engagement, account management, or client-facing strategy roles.

• Experience in driving organic account growth.

• Digital agency experience, particularly in pitching or contributing to new-client proposals (bonus).

• Familiarity with Pipedrive, HubSpot, or LinkedIn Sales Navigator (bonus).

🏝️ Benefits

• Annual evaluation of compensation.

• Commitment to being an equal opportunity employer.

• Promotion of an inclusive work environment.

• Certified B-Corp organization.