CRO, UX Analyst

This is a fully remote position, open to applicants in Australia.

📋 Description

• Analyze GA4 data to determine the reasons for user drop-off or conversion.

• Identify trends, patterns, and opportunities that go beyond basic metrics.

• Transform data into clear, actionable insights for conversion rate optimization (CRO).

• Conduct heuristic evaluations of websites, landing pages, and conversion funnels.

• Spot UX issues that affect user experience and conversion rates.

• Provide recommendations for improvement based on evidence.

• Analyze user behavior utilizing Contentsquare, Hotjar, FullStory, or similar platforms.

• Review session recordings, heatmaps, click behavior, and other behavioral data.

• Leverage behavioral insights to validate or challenge findings from other data sources.

• Integrate insights from GA4, heuristic reviews, and behavioral analytics.

• Investigate underlying issues beyond the initial obvious explanation.

• Develop clear, evidence-based insights and recommendations.

• Collaborate closely with the senior CRO specialist and leadership team.

• Assist in ongoing CRO analysis, research, and client projects.

• Maintain communication and availability during agreed working hours.

⛳️ Requirements

• Over 5 years of experience in CRO, UX research, digital analytics, or a related discipline.

• Strong practical experience with GA4 analysis.

• Familiarity with Contentsquare, Hotjar, FullStory, or similar behavioral analytics tools.

• Relevant certifications are highly desirable.

• Deep understanding of UX, conversion funnels, and user behavior.

• Ability to interpret various data sources and establish connections among them.

• Naturally inquisitive and willing to explore beyond surface-level answers.

• Strong analytical, problem-solving, and communication skills.

• Capability to work independently while closely collaborating with senior team members.

• Availability to overlap with Sydney working hours, starting from 2:00 PM AEST.

• Portfolio showcasing CRO, UX, or digital analytics projects undertaken.

• Examples of using diverse data sources to uncover non-obvious insights or conversion opportunities.

🏝️ Benefits

• Remote work arrangement.

• Full-time employment.