CRM Manager – Subscriptions

This is a fully remote position, open to applicants in Bulgaria.

📋 Description

• Oversee the planning and implementation of CRM strategies for subscription products that align with business goals and growth objectives.

• Offer strategic advice to senior members of the CRM team regarding best practices and emerging trends.

• Supervise and mentor a Senior CRM Executive.

• Utilize advanced data analytics to enhance segmentation and personalize communications with members.

• Deploy advanced targeting strategies to improve campaign performance and maximize customer lifetime value.

• Employ predictive modeling and behavioral analytics to proactively mitigate churn.

• Collaborate with Marketing, Sales, and Product teams.

• Lead cross-functional initiatives aimed at improving customer experience and increasing subscription revenue.

• Design and manage customer advocacy and loyalty programs to boost retention and brand loyalty.

⛳️ Requirements

• Minimum of 3 years of CRM experience, preferably in subscription-based industries.

• Familiarity with subscription billing systems and customer databases.

• Strong expertise in CRM analytics, segmentation, and predictive modeling.

• In-depth knowledge of CRM and marketing automation technologies.

• Excellent project management and strategic thinking capabilities.

• Proficient in spoken and written English.

• Strong skills in stakeholder management and communication.

• Experience with Salesforce, GSuite, Looker, and Jira.

• Proactive problem-solving skills in fast-paced environments.

• Enthusiasm for learning the specified technology stack, including Salesforce Marketing Cloud, Segment, Looker, and Jira.

🏝️ Benefits

• 25 days of paid annual leave.

• 3 paid days for volunteering or personal development.

• Extended maternity and paternity leave.

• Personal learning and development budget.

• Additional health and dental insurance coverage.

• Access to a mental wellbeing platform.

• Fully covered Multisport card.

• Food vouchers provided.

• Office snacks and refreshments available.

• Allowance for work-from-home equipment.

• Flexible working arrangements offered.

• Opportunities for sabbatical leave.

• Option to work remotely from home or anywhere within the designated region.

• Ability to work from another country for up to 90 days each year.