CRM & Lifecycle Marketing Coordinator

This is a fully remote position, open to applicants in United States.

📋 Description

• Maintain the integrity of contact lists by merging duplicate entries, handling unsubscribe/unbounce requests, and auditing subscription and preference center settings.

• Organize and uphold folder structures and naming conventions for content, creative, and file assets within HubSpot.

• Investigate and assess new HubSpot tools and features, leading hands-on setup and configuration.

• Oversee daily CRM hygiene and platform maintenance.

• Assist with lifecycle and evergreen email programs by monitoring for issues, tracking send volumes, and identifying opportunities for improvement.

• Establish and configure CRM campaigns to track email performance and attribution.

• Collaborate with QA teams for pre-send testing of rendering, links, personalization tokens, and deliverability.

• Work together with Engineering, Marketing Operations, Analytics, Creative, Brand, and QA partners.

⛳️ Requirements

• A minimum of 3 years of experience in email marketing operations, CRM administration, or marketing operations.

• Proficient in database hygiene practices such as deduplication, list segmentation, and managing subscriptions/preferences.

• Knowledge of QA and testing procedures for email campaigns.

• Basic experience in email creation and scheduling.

• Familiarity with Google Slides for creating process documentation.

• Fundamental understanding of HTML.

• Experience with CSS and Handlebars (or similar technologies) is advantageous.

• A strong sense of curiosity and comfort in exploring and adopting new marketing technologies and tools.

• Excellent communication skills with the ability to collaborate effectively across Creative, QA, and Marketing teams.

• Hands-on experience with HubSpot is preferred.

🏝️ Benefits

• Seven Company-paid Holidays and generous Family Leave.

• Paid time off is provided upfront.

• Competitive 401(k) matching.

• Health, dental, and vision insurance available for full-time employees.

• Bonus offered for taking 5 consecutive vacation days.

• Employee referrals are incentivized with bonuses.

• Budget allocated for food and groceries.

• Contributions made towards health and wellness initiatives.

• Fully remote to hybrid working environment.