CRM & Email Marketing Manager – FTC

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop and implement visually appealing, high-impact email campaigns encompassing newsletters, sales sequences, lead nurturing journeys, and operational communications.

• Create professional, branded email layouts and content tailored for maximum engagement and conversion.

• Craft and refine persuasive email copy that aligns with brand tone and messaging.

• Ensure all communications are precise, thoroughly proofread, and uphold a high standard of quality.

• Construct, oversee, and optimize email automation workflows in ClickDimensions for nurturing journeys, onboarding, sales sequences, and re-engagement initiatives.

• Apply best practices in segmentation, personalization, and journey logic.

• Assist in the planning and execution of the email communications calendar.

• Collaborate with data, web, creative, and marketing teams to ensure cohesive and timely communications.

• Track and report on campaign performance metrics, including open rates, click-through rates, and conversions.

• Leverage insights to continually enhance campaign effectiveness and engagement.

⛳️ Requirements

• Demonstrated experience in a CRM, email marketing, or marketing automation role (preferably in B2B).

• Practical experience with ClickDimensions and MS Dynamics (or similar CRM systems).

• Comprehensive understanding of email marketing best practices, encompassing segmentation, personalization, and deliverability.

• Experience in developing email campaigns, automation workflows, and CRM-integrated forms.

• Strong design aesthetic with the capability to produce visually refined email communications.

• Familiarity with tools such as Canva, Adobe Express, or Illustrator (portfolio of email work is preferred).

• Proficient copywriting skills for email and short-form marketing content.

• Excellent organizational abilities with the capacity to manage multiple campaigns and deadlines.

• Analytical mindset with the skill to interpret performance data and optimize campaigns accordingly.

• Detail-oriented with a strong emphasis on quality and accuracy.

• Collaborative and proactive, able to work effectively within a cross-functional team.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and career advancement.

• Flexible working hours and remote work options.

• Comprehensive health and wellness benefits.

• Engaging and supportive work environment.