CRM Admin

This is a fully remote position, open to applicants in Germany.

📋 Description

• Manage, enhance, and oversee Salesforce, including its objects, fields, flows, validation rules, permission sets, and lead routing.

• Oversee HubSpot operations, which encompass marketing automation, channel integrations, performance and pipeline attribution, as well as workflows.

• Conduct testing of changes in a sandbox environment, deploy them to production, and facilitate team enablement.

• Take ownership of the Salesforce–HubSpot synchronization, enrichment, and outbound tools such as Clay and Instantly, as well as CRM feeds to the data warehouse and AI integrations.

• Administer users, permissions, and licenses within the go-to-market technology stack.

• Assess new tools and streamline redundant ones.

• Design and uphold the CRM data model, which includes fields and picklists.

• Provide support, training, and empowerment for Sales Development, Account Executives, Marketing, and Customer Success in their daily CRM activities.

• Transform recurring inquiries into processes, self-service dashboards, documentation, automations, and agents.

• Document, monitor, and enhance the CRM, data model, and automations.

• Establish a reliable data foundation for Synera’s company-wide AI agents.

⛳️ Requirements

• Practical experience administering Salesforce in a B2B sales environment.

• Salesforce certification is advantageous.

• Familiarity with real Salesforce flows and technical logic.

• Proficient knowledge of HubSpot or a similar marketing-automation platform.

• Proficiency in SQL.

• Experience in creating ETL/data pipelines using Airflow or similar tools.

• Background in building data models.

• Capability to troubleshoot data synchronization across three different tools.

• Experience in developing reporting and forecasting utilized by various teams.

• Familiarity with scripts, APIs, workflow tools, and AI agents.

• Regular use of LLMs in daily operations.

• Strong English communication skills.

• Proficiency in German is a plus.

• Ability to communicate effectively with non-technical colleagues, sales representatives, marketers, and executives.

• Residency in Germany is required.

🏝️ Benefits

• Flexible working arrangements: you choose when and where to work (provided you have residency in Germany).

• Flexible public holidays: customize days off to align with your values and beliefs.

• Support for home office setup.

• Access to the office located in Bremen.

• Personal development budget of €2,000 for conferences, training sessions, or books.

• Unlimited vacation policy, with vacation days not counted.

• JobRad program.

• Company fitness initiatives through Wellpass.

• Mental health platform access via nilo.

• Regular team events, virtual coffee breaks, and spontaneous afterworks.

• Company-wide off-sites lasting 2–3 days, organized twice a year.