
Creative Strategist, Paid Social
Posted 5 days ago

Posted 5 days ago
This is a fully remote position, open to applicants in Netherlands.
β’ Assess performance metrics, brainstorm advertising angles and variations of hooks, and prepare new briefs on a weekly basis for the editing team.
β’ Manage the creative strategy for brand partners, which includes maintaining a dynamic strategy document that tracks angles, performance, and future testing opportunities.
β’ Keep an eye on platform trends, successful ad formats, and changes in policies.
β’ Convert trends and policy updates into actionable concepts for accounts.
β’ Collaborate with 3β5 brand partners concurrently.
β’ Work closely with brand partners, editors, and growth/design teams.
β’ Create innovative research, advertising angles, hooks, and creative briefs for editors to implement.
β’ Minimum of 2 years of experience in digital marketing.
β’ Strong understanding of paid media and content that drives conversions.
β’ Capability to brainstorm advertising angles and concepts and effectively bring them to fruition.
β’ Highly detail-oriented, organized, and adept at managing multiple projects simultaneously.
β’ Openness to learning and enhancing skills through receiving and providing feedback.
β’ Comfortable sharing insights with team members and clients.
β’ A passion for creative strategy and a commitment to staying updated with current trends.
β’ Ability to work during US hours.
β’ Completion of a 15-minute questionnaire as part of the hiring process.
β’ Regular creative evaluations.
β’ Direct feedback opportunities.
β’ Potential for advancement into senior positions.
β’ Weekly team meetings, creative evaluations, and training sessions.
β’ Generous paid time off and benefits policy.
β’ Fully remote position.
β’ Compensated take-home assignment.
Tinuiti
Stanley Black & Decker, Inc.
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