Creative Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the creative production process for Advantage HQ’s brand portfolio.

• Manage the complete video production cycle, from conceptualization and scriptwriting to live testing.

• Develop performance advertisements aimed at enhancing client revenue.

• Leverage data, research, and creative insights to develop effective creative strategies.

• Conduct data analysis using Atria, Meta Ads Manager, and TikTok Ads Manager.

• Perform research on consumers, products, and competitors.

• Work collaboratively with Post-Production, Production, and the Creative Strategy Lead to create videos.

• Write scripts and copy for video ads, static image advertisements, and email campaigns.

• Ensure that visuals align with the creative strategy of the advertisements.

• Provide and implement feedback that is consistent with the creative strategy.

• Evaluate creative test outcomes and make necessary iterations.

• Assist in weekly strategic account planning under the guidance of the Creative Strategy Lead.

• Identify high-performing concepts within accounts through data and creative analysis.

• Recognize effective concepts and trends within the social media landscape.

⛳️ Requirements

• Minimum of 5 years of relevant experience.

• Experience in paid social or Direct Response marketing.

• Quick learner capable of executing new skills swiftly from training and examples.

• Excellent written and verbal communication skills, with the ability to articulate complex ideas in a clear and persuasive manner.

• Analytical thinker with the capacity to interpret data, derive actionable insights, and make informed, data-driven decisions.

• Strong project management capabilities, able to juggle multiple projects, meet deadlines, and adjust to shifting priorities.

• Solid understanding of social media, with active use of at least one platform such as Instagram, TikTok, or Facebook.

• Proficient in using FB Ads Manager and/or other advertising platforms including TikTok, YouTube, or Snapchat.

• Comfortable working with Google Suite applications (Gmail, Docs, Sheets, Slides).

• Ability to excel in a fast-paced, deadline-oriented environment and adapt to changing industry trends and best practices.

🏝️ Benefits

• Option for remote work.

• Full-time employment.