Creative Campaign Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Conceive large-scale creative campaign ideas that enhance the brand and set the company apart.

• Manage campaigns from inception to completion, including briefing, production, launch, distribution, and evaluation.

• Transform company goals, product introductions, research findings, events, and cultural trends into innovative creative campaigns.

• Develop cohesive campaigns across various channels including paid, organic, social media, video, out-of-home (OOH), events, partnerships, influencers, public relations (PR), and experiential marketing.

• Craft unconventional and attention-grabbing strategies such as guerrilla marketing, stunts, unique experiences, and unexpected collaborations.

• Draft creative briefs and guide both internal and external creative collaborators through the execution process.

• Establish success metrics for campaigns and evaluate performance, engagement, pipeline influence, and return on investment (ROI).

• Explore new channels, formats, technologies, and AI-enhanced creative workflows.

• Work collaboratively across departments including Brand, Content, Growth, Product Marketing, Design, Communications, and Sales.

⛳️ Requirements

• Over 5 years of experience in creative campaigns, planning, brand marketing, integrated marketing, advertising, or creative strategy.

• A portfolio showcasing campaigns that reflect original ideas and effective execution.

• Outstanding creative intuition with the ability to identify and enhance strong concepts.

• Skill in transforming vague business goals into engaging creative ideas.

• Experience in executing integrated campaigns across diverse channels.

• Solid understanding of digital, social media, video, events, experiential marketing, and emerging formats.

• Proficient in collaborating with designers, copywriters, agencies, production teams, creators, and other creative partners.

• Strong project management capabilities, with the ability to drive multiple campaigns from concept to execution.

• Data-oriented mindset with the ability to assess campaign performance and ROI.

• Bonus: experience crafting campaigns for brands in competitive markets.

• Bonus: expertise in experiential marketing, guerrilla campaigns, OOH, influencer/creator programs, or unconventional brand activations.

• Bonus: knowledge of demand generation and its contribution to pipeline and revenue growth.

• Bonus: experience overseeing agencies, freelancers, production companies, and creative budgets.

• Bonus: practical familiarity with AI tools for ideation, content development, production, and campaign enhancement.

• Bonus: strong grasp of internet culture, emerging creative formats, and trends that engage audiences.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Comprehensive health, dental, and vision insurance.

• Flexible work hours and the possibility of remote work.

• A collaborative and creative work environment.