Coordinator – Sportsbook CRM

Posted Oct 31

This is a fully remote position, open to applicants in Florida.

📋 Description

• Implement strategies for customer conversion, retention, and reactivation through targeted messaging and engagement initiatives.

• Oversee both scheduled and real-time messaging that aligns with customer requirements and business goals.

• Manage the daily execution of messaging content to maintain quality and consistency in communications.

• Review and verify copy and graphic materials to ensure accuracy and high quality.

• Ensure that marketing and promotional materials are distributed accurately and on time to meet established deadlines.

• Collaborate with product, marketing, commercial, operations, data, and regulatory teams to enhance overall performance.

• Assist in expanding Hard Rock Digital's operations across various jurisdictions.


⛳️ Requirements

• A minimum of 2 years of experience in CRM within the online gaming or sportsbook sector.

• Proficient in CRM software (e.g., Braze, Optimove), email marketing platforms, and data analysis tools.

• Strong capabilities in data analysis, generating insights, and making decisions based on data.

• Excellent written and verbal communication skills for effective interaction with customers and internal teams.

• Robust project management skills, capable of handling multiple campaigns and initiatives at once.

• Understanding of customer needs and behaviors to craft personalized and effective CRM strategies.

• Ability to quickly identify issues and implement efficient solutions.

• Proven ability to work collaboratively with cross-functional teams to achieve shared objectives.

• In-depth knowledge of real money online gaming customers, products, promotions, competitors, and broader market trends.


🏝️ Benefits

• Competitive salary and benefits package.

• Flexible vacation policy.

• Hybrid/remote work environment.

• Startup culture supported by a stable, global brand.

• Inclusive and diverse workplace.

• Equal opportunity employer.

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