Content Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a client-facing Content Strategist, managing daily client deliverables.

• Design and oversee tailored strategies for Enterprise clients.

• Formulate comprehensive marketing strategies based on service lines, business objectives, campaigns, and past performance.

• Develop creative briefs and engaging content campaigns utilizing competitor and audience insights.

• Implement Directive best practices to enhance strategies throughout the client journey.

• Establish client goals leveraging Google Analytics, CRM data, SEMRush, and Ahrefs reporting tools.

• Secure Associate Director approval for goals prior to client presentations.

• Ensure the execution of planned strategies through effective project management.

• Assign tasks to Specialists, clients, and other team members, monitoring timely completion.

• Collaborate with Project Managers to guarantee tasks are generated, allocated, accomplished, and communicated effectively.

• Work alongside content writers and designers to produce high-quality content campaigns punctually.

• Serve as the primary liaison between clients, internal teams, and leadership.

• Communicate timelines for deliverables, progress on goals, obstacles, growth opportunities, and account modifications.

• Utilize shared communication platforms like Slack in between bi-weekly meetings.

• Report on client strategy progress and impact through bi-weekly meetings, monthly reports, quarterly reports, and two bi-annual business review presentations.

• Identify opportunities for upselling, cross-selling, service-line expansion, increased budgets, and referrals.

• Meet NSM attainment, MRR retention, and CSAT targets.

⛳️ Requirements

• Demonstrated success in implementing SEO principles and content strategies, including keyword research, on-page optimization, and link building.

• Proficient in analyzing website traffic and SEO metrics using tools such as Google Analytics.

• Excellent client-facing communication abilities and capacity to manage relationships with key stakeholders.

• Strong familiarity with Google Search Console, Google Analytics, SEMRush, Ahrefs, and crawling tools like Screaming Frog.

• Proven organizational, project, and time management skills.

• Genuine passion for digital marketing, SEO, and content development.

• Previous agency experience is required.

• B2B tech and/or SaaS experience is necessary.

• Motivated to keep up with industry trends, including exploring how AI and automation can improve marketing and operations.

• Experience with LTV:CAC modeling, Customer Generation, Share of SERP, and Content Production.

• Proficiency in using Asana is essential.

• Must be a permanent resident of the United States and legally authorized to work in the US.

• Capability to operate a laptop, software platforms, and office productivity tools.

• Reliable internet access and a professional work environment.

• Ability to remain stationary for extended periods and to observe and interpret both written and verbal communication.

🏝️ Benefits

• Comprehensive medical, dental, and vision plans, along with disability and life insurance for you and your family.

• 100% employer-paid plan for you.

• 50% employer contribution for dependents.

• Access to certified therapists through Spring Health.

• Membership to Headspace.

• Gympass access.

• Unlimited paid time off (two-week minimum).

• Paid company holidays.

• Day off for your birthday.

• End of Year Recharge (closed from December 24 to January 1).

• Paid parental leave.

• Traditional and Roth 401(k) with a 3% company match.

• Annual bonus based on tenure, increasing in total amount over time.

• Annual anniversary trip with peers and executive leadership.

• Remote work option from a home office.

• PC or Mac available for use.

• Reasonable accommodations for qualified individuals with disabilities.