Content Manager, Social Media

This is a fully remote position, open to applicants in Canada.

📋 Description

• Create innovative, research-driven content including short videos, graphics, memes, and written material

• Convert intricate research findings into captivating, platform-appropriate formats

• Draft and produce newsletters, nurturing sequences, and campaign emails

• Generate sales enablement materials and campaign creative as necessary

• Storyboard and script original content across various platforms, particularly LinkedIn and emerging social trends

• Ensure content adheres to brand voice, quality standards, and campaign goals

• Establish and refine McLean & Company's social media strategy, encompassing platform focus, content pillars, and posting frequency

• Provide internal stakeholders with social media-ready content for employee advocacy and thought leadership

• Collaborate with the social media team to schedule, publish, monitor, and analyze social media performance

• Work alongside the production team on video editing and production support by offering creative direction, scripts, and briefs

• Oversee content pipelines, timelines, and resources

• Partner with research, marketing, and design teams to ensure messaging is precise, impactful, and timely

⛳️ Requirements

• Minimum of 5 years experience in journalism, communications, or content marketing

• Proven ability to uncover compelling stories within complex B2B topics

• Experience in transforming research or data into engaging, platform-native content

• Exceptional writing skills across social media, email, and long-form content

• Comfortable managing multiple channels and handling a high volume of content

• Experience in briefing or collaborating with a video/production team is advantageous

• Outstanding communication and storytelling capabilities

• Strong organizational and project management skills

• Ability to balance competing priorities effectively

• Competence in interpreting performance data and optimizing content accordingly

• A collaborative, adaptable, and proactive team player with a sharp eye for detail

• Bilingual proficiency in French, Spanish, or German is preferred

🏝️ Benefits

• Equal opportunity employer dedicated to diversity and inclusion

• Recruitment and hiring accommodations available upon request