Campus Connection Manager

atVarsity BrandsRemoteUS flagTexasFull-timeManagerMid-levelSenior$75k – $100k/year

Posted 3 days ago

This is a fully remote position, open to applicants in Texas.

📋 Description

• Enhance the reach of BSN SPORTS beyond collegiate varsity athletics by cultivating relationships and generating new business with collegiate campus departments, student organizations, and institutional purchasing groups.

• Establish direct connections with decision-makers across various collegiate departments, academic units, student organizations, and institutional purchasing teams.

• Collaborate with BSN sales professionals, athletic department personnel, licensing contacts, and other established stakeholders to facilitate introductions Across Campus.

• Develop, manage, and progress a qualified pipeline of new business opportunities Across Campus, ensuring complete follow-through on leads generated by the BSN Collegiate Marketing team.

• Identify and engage buyers within Student Life, Admissions, Facilities, Dining Services, Campus Safety, Recreation Sports, Professional Programs, individual colleges, and academic departments.

• Promote and activate MTS, campus event shops, collegiate club sports department shops, and other campus-wide purchasing solutions.

• Formulate structured account-development plans for assigned institutions, detailing priority departments, target contacts, opportunity stages, next actions, and revenue potential.

• Utilize CRM tools to record customer relationships, prospecting activities, pipeline transitions, opportunities, and account-development progress.

• Work with marketing on targeted email campaigns, contact acquisition, social outreach, lead-generation initiatives, and buyer education.

• Coordinate with merchandising, brand partners, operations, customer service, and technology teams to ensure successful program support.

• Offer continuous support to campus customers and identify opportunities for repeat purchases, departmental growth, and broader institutional adoption.

• Maintain transparent communication with Collegiate Select leadership and field partners regarding activity, opportunities, risks, and account status.

• Travel to collegiate institutions, campus events, industry gatherings, customer meetings, and company meetings, with some overnight travel potentially required.


⛳️ Requirements

• Bachelor’s degree preferred, or a relevant combination of education and professional experience.

• A minimum of three years of experience in business development, outside sales, account management, collegiate athletics, higher education, promotional products, sporting goods, procurement, or a related field.

• Strong preference for experience selling to colleges, universities, complex institutions, or multi-department organizations.

• Proven experience in developing new business through proactive prospecting and relationship building.

• Preferred experience with branded merchandise, apparel, equipment, e-commerce platforms, procurement solutions, or licensing.

• Must possess a valid driver’s license, reliable transportation, appropriate automobile insurance, and a satisfactory driving record.

• Excellent prospecting, relationship-building, and consultative-selling skills.

• Ability to establish credibility with senior administrators, procurement professionals, department heads, student-facing professionals, and representatives of student organizations.

• Demonstrated capacity to cultivate new business within complex organizations involving multiple stakeholders and decision-makers.

• Strong organizational and territory-planning abilities, capable of managing multiple institutions, departments, contacts, and opportunities simultaneously.

• Ability to work remotely from a home office and at collegiate campuses, customer meetings, campus events, and company locations.

• Capability to endure extended periods of sitting, standing, walking, driving, and computer use.

• Ability to transport and manage product samples, presentation materials, and items related to events.


🏝️ Benefits

• Comprehensive Health Care Benefits

• HSA Employer Contribution/ FSA Opportunities

• Wellbeing Program

• 401(k) plan with company matching

• Company paid Life, AD&D, and Short-Term Disability

• Generous My Time Off & Paid Holidays

• Varsity Brands Ownership Program

• Employee Resource Groups

• Access to Financial Coaching and a member-owned Credit Union

• St. Jude Partnership & Volunteer Opportunities

• Employee Perks including discounts on personal apparel and equipment!

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