Campus Connection Manager

This is a fully remote position, open to applicants in Texas.

📋 Description

• Enhance the presence of BSN SPORTS beyond collegiate varsity athletics by establishing connections and fostering new business across collegiate campus departments, student organizations, and institutional purchasing groups.

• Cultivate direct relationships with key decision-makers across collegiate departments, academic units, student organizations, and institutional purchasing teams.

• Collaborate with BSN sales professionals, athletic department staff, licensing contacts, and existing stakeholders to facilitate introductions across campus.

• Develop, manage, and progress a qualified pipeline of new Across Campus business opportunities, including leads generated by the BSN Collegiate Marketing team.

• Identify and engage buyers within Student Life, Admissions, Facilities, Dining Services, Campus Safety, Recreation Sports, Professional Programs, individual colleges, and academic departments.

• Promote and activate MTS, campus event shops, collegiate club sports department shops, and other comprehensive campus purchasing solutions.

• Formulate structured account-development plans for assigned institutions, detailing priority departments, target contacts, opportunity stages, next actions, and revenue potential.

• Utilize CRM tools to document customer relationships, prospecting activities, pipeline movement, opportunities, and account-development progress.

• Collaborate with marketing on targeted email campaigns, contact acquisition initiatives, social outreach, lead-generation programs, and buyer education.

• Coordinate with merchandising, brand partners, operations, customer service, and technology teams to ensure successful program execution.

• Provide continuous support to campus customers and foster repeat purchasing, departmental expansion, and broader institutional adoption.

• Maintain regular communication with Collegiate Select leadership and field partners regarding activities, opportunities, risks, and account progress.

• Travel to collegiate institutions, campus events, industry events, customer meetings, and company meetings as needed.

⛳️ Requirements

• Excellent prospecting, relationship-building, and consultative-selling abilities.

• Capability to establish credibility with senior administrators, procurement professionals, department leaders, student-facing professionals, and representatives of student organizations.

• Proven track record of generating new business within complex organizations involving multiple stakeholders and decision-makers.

• Strong organizational and territory-planning skills, with the capacity to manage multiple institutions, departments, contacts, and opportunities concurrently.

• Bachelor’s degree preferred, or an equivalent combination of education and relevant professional experience.

• A minimum of three years of experience in business development, outside sales, account management, collegiate athletics, higher education, promotional products, sporting goods, procurement, or a related field.

• Experience selling to colleges, universities, complex institutions, or multi-department organizations is highly preferred.

• Proven experience in developing new business through proactive prospecting and relationship cultivation.

• Familiarity with branded merchandise, apparel, equipment, e-commerce shops, procurement solutions, or licensing is a plus.

• Must possess a valid driver’s license, reliable transportation, appropriate automobile insurance, and a satisfactory driving record.

• Some travel to collegiate institutions, campus events, industry events, customer meetings, and company meetings is required; overnight travel may be necessary (25%).

🏝️ Benefits

• Comprehensive Health Care Benefits.

• HSA Employer Contribution/ FSA Opportunities.

• Wellbeing Program.

• 401(k) plan with company matching.

• Company paid Life, AD&D, and Short-Term Disability.

• Generous My Time Off & Paid Holidays.

• Varsity Brands Ownership Program.

• Employee Resource Groups.

• Access to Financial Coaching and member-owned Credit Union.

• St. Jude Partnership & Volunteer Opportunities.

• Employee Perks including discounts on personal apparel and equipment!

• Bonus opportunity.