Campaign Operations Specialist

This is a fully remote position, open to applicants in Canada.

📋 Description

• Develop and implement campaigns using CRM and marketing automation platforms.

• Create and manage email campaigns, automation journeys, forms, audience segmentation, and workflows.

• Set up and oversee campaign components within marketing systems.

• Handle multiple campaigns while ensuring accuracy and consistency.

• Collaborate with Dynamics 365, Contentful, and various other marketing technologies.

• Comprehend the integration of workflows, landing pages, forms, audience data, and interconnected systems.

• Conduct testing and validation of campaigns prior to launch.

• Adhere to quality assurance, governance, and launch readiness protocols.

• Detect potential issues, inconsistencies, or risks before the campaign goes live.

• Resolve deployment challenges, workflow errors, and operational bugs.

• Convert campaign objectives and business requirements into operational and technical specifications.

• Collaborate with developers and technical teams on landing pages, integrations, and campaign execution.

• Identify technical dependencies early and communicate technical limitations and trade-offs to marketing stakeholders.

• Maintain operational documentation, workflows, and process resources.

• Recognize recurring execution challenges and contribute to workflow enhancement and process optimization.

• Assist in campaign performance evaluations by providing operational insights and recommendations.

• Engage in training sessions and initiatives aimed at improving Marketing operations.

⛳️ Requirements

• 2 to 5 years of experience in marketing operations, campaign execution, marketing automation, or a related operational role.

• Proficiency with CRM, CMS, and marketing automation platforms.

• Practical experience in supporting campaign builds, workflows, segmentation, and deployments.

• Strong organizational and time management capabilities.

• Experience adhering to established processes and governance.

• Excellent collaboration, problem-solving, and communication skills.

• Proficient English communication skills, both verbal and written, are essential.

• Fluency in French is a significant asset.

• Experience in B2B or B2B2B marketing is advantageous.

• Familiarity with Microsoft Dynamics 365 or Contentful is a plus.

• Knowledge of AI-assisted workflows within marketing automation or CRM environments is beneficial.

• Experience collaborating with developers or technical teams is a plus.

• Background in supporting multi-channel campaigns is an advantage.

🏝️ Benefits

• A dynamic work environment that adjusts to your needs.

• Attractive office spaces for meetings and collaborative efforts (Sherbrooke and downtown Montréal).

• Cutting-edge technology and tools.

• A results-driven culture where talent, initiative, and innovative thinking are acknowledged.

• Supportive and diverse colleagues from various professional and cultural backgrounds.

• Opportunity to refer quality talent from your network through our generous referral program.

• A flexible total compensation package.

• Vacation time that reflects your prior experience.

• Additional paid hours to recharge (holidays and mobile days).

• A corporate discount program that helps you save with local merchants.

• Significant opportunities for personal and professional growth.

• Close proximity to your direct manager and open, honest communication to aid your development.

• Numerous initial and ongoing training opportunities, along with tools to track your progress and support your career advancement.

• “Sherweblife” - an engaging calendar of activities that fosters virtual and in-person gatherings throughout the year.