Business Development Representative

This is a fully remote position, open to applicants in Massachusetts.

📋 Description

• Research and identify potential clients and target accounts for Fresche Analytics solutions.

• Recognize key decision-makers, including CFOs, finance leaders, FP&A teams, controllers, and analytics leaders.

• Create targeted prospect lists utilizing LinkedIn Sales Navigator, ZoomInfo, and industry databases.

• Engage in outbound outreach using phone, email, LinkedIn, and other communication channels.

• Articulate how analytics solutions enhance financial reporting, business intelligence, data visibility, and decision-making.

• Customize outreach based on each prospect’s industry, business challenges, role, and technology landscape.

• Initiate discovery conversations regarding reporting, analytics, and data environments.

• Identify challenges such as manual reporting, reliance on spreadsheets, fragmented data, and restricted visibility.

• Qualify potential opportunities and document relevant information in Salesforce and sales engagement platforms.

• Arrange qualified introductory meetings for the Analytics sales team.

• Provide context on prospect challenges, priorities, stakeholders, and opportunities for Account Executives.

• Generate qualified analytics leads and opportunities, contributing to the pipeline.

• Monitor and report on lead generation activities, meetings, opportunities, pipeline status, and campaign effectiveness.

• Collaborate with Sales and Marketing on analytics- and finance-focused campaigns and messaging.

• Maintain accurate records of prospecting, accounts, and contacts in Salesforce.

• Develop expertise in financial analytics, business intelligence, reporting, AI, modern data platforms, and Fresche Analytics solutions.

• Partner with Analytics Account Executives to identify priority accounts and qualified opportunities.

• Aim to generate approximately 8–12 qualified analytics meetings each month.

⛳️ Requirements

• Demonstrated success in a BDR, SDR, inside sales, or business development capacity, ideally within technology, analytics, SaaS, or IT services.

• Experience in prospecting senior business stakeholders; engaging CFOs or finance leaders is advantageous.

• Excellent written and verbal communication abilities.

• Strong phone presence with the capability to effectively engage senior decision-makers.

• Ability to comprehend and convey analytics and technology concepts in a clear, business-focused manner.

• Self-motivated, results-driven, and comfortable working autonomously.

• Exceptional organizational and time-management skills.

• Proficient with CRM and prospecting tools such as Salesforce, LinkedIn Sales Navigator, ZoomInfo, Salesloft, Outreach, or similar platforms.

• Experience or familiarity with analytics, financial reporting, Power BI, Microsoft Fabric, Azure Data, or related technologies is considered a plus.

🏝️ Benefits

• Excellent work-life balance with flexible working hours.

• Option to work remotely or from one of Fresche Solutions’ offices.

• Comprehensive benefits package.

• Advanced sales tools and resources with a company-provided technology stack.

• Collaborative culture focused on innovation.

• Occasional travel within the US and Canada as needed.

• Commitment to an equal opportunity, diverse, and inclusive workplace.