Brand Content Manager

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Understand the identity, values, audience, and objectives of the assigned brands.

• Research trends, competitors, references, and opportunities in the digital environment.

• Conceptualize and develop ideas for content schedules.

• Create copies, concepts, and briefs for design and production teams.

• Develop ideas tailored to campaigns and Paid Media requirements.

• Manage the scheduling and publication of content on digital platforms.

• Perform Community Management tasks and monitor communities.

• Participate in the planning of productions and content coverage.

• Monitor KPIs and analyze the performance of published pieces.

• Prepare result reports and identify opportunities for improvement.

• Detect trends and propose concepts, formats, and ideas.

• Utilize Artificial Intelligence tools for research, copywriting, conceptualization, reporting, and optimization.

• Present ideas and results to clients as required.

⛳️ Requirements

• At least 3 years of experience in Marketing, Digital Marketing, or Content Marketing.

• Proven experience in generating and planning digital content for brands.

• Experience directly managing accounts and Social Media platforms.

• Strong copywriting skills and creative conceptualization abilities.

• Experience in developing calendars or content schedules.

• Knowledge of programming, publishing, and managing content on social media.

• Experience in Community Management.

• Ability to analyze metrics and translate results into recommendations.

• Experience using generative AI tools within the creative workflow.

• Excellent writing, spelling, and attention to detail.

• Ability to present and defend ideas, as well as receive and incorporate feedback.

• Creative, autonomous, organized, and adaptable profile.

• Education in Marketing, Digital Marketing, Advertising, Communication, or related fields.

• Portfolio/book of previous work.

🏝️ Benefits

• Work schedule: Monday to Friday from 9:00 AM to 6:30 PM.

• Remote modality with potential participation in productions/coverage depending on location.

• Hiring through Resico.