B2B Marketing Associate – Account Director

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Manage a portfolio of 4–6 B2B accounts.

• Act as the primary strategic partner for clients, taking ownership of the performance narrative, identifying growth opportunities, and ensuring alignment of marketing efforts with business objectives.

• Serve as the daily strategic lead for B2B clients, focusing on pipeline growth, lead quality, and revenue outcomes.

• Collaborate with client marketing and sales teams to connect MQL generation with pipeline conversion.

• Engage in discussions regarding ICP definition, lead scoring, funnel conversion, and sales feedback loops.

• Work alongside Project Managers to ensure execution stays on track.

• Partner with the Account Director to develop quarterly strategies and long-term growth plans.

• Leverage AI technologies to improve and optimize business processes.

• Utilize Power Digital's Nova ecosystem and operate within Iris and Nova on a daily basis.

• Lead weekly client calls for larger accounts and support PM-led calls for smaller accounts.

• Translate outputs from the Power Circuit roadmap into weekly account priorities and identify any strategic deviations.

• Monitor pipeline metrics and raise concerns to the Account Director as needed.

• Coordinate efforts among paid, SEO, content, and ABM teams to ensure a cohesive account strategy.

• Align with client marketing contacts on ICP, campaign priorities, and reporting schedules.

• Assist in quarterly strategy, renewal preparations, and discussions regarding service expansion.

• Foster and maintain client relationships, contributing to a retention rate of at least 90% across accounts.

• Utilize performance data to proactively identify issues and maintain a Pulse cadence of 100%.

⛳️ Requirements

• 4–7 years of experience in B2B marketing or client services, with a track record of managing client relationships on a daily basis.

• Strong understanding of pipeline metrics to effectively engage in discussions about MQL, SQL, CPL, win rates, and CAC.

• Familiar with CRM and marketing automation platforms (like HubSpot, Salesforce, etc.) and their integration with reporting.

• Comfortable presenting to and communicating with VP and director-level client stakeholders.

• Cross-channel proficiency in paid, SEO, content, and ABM strategies.

• Experience in B2B marketing environments with a solid grasp of the unique dynamics of the sales cycle.

• Excellent written and verbal communication skills; capable of transforming data into a compelling narrative.

• Advanced proficiency in spoken and written English is essential for this role.

• Candidates must reside in and be legally authorized to work in Argentina.

🏝️ Benefits

• Competitive base salary paid in USD along with commission opportunities.

• Unlimited Time Off available from day one.

• Fully flexible work environment: options for full-remote, in-office, or hybrid work.

• Healthcare stipend of $50 per month to assist with healthcare or insurance expenses.

• National holidays observed along with 2 Mental Health Recharge Days each year.

• Unlimited opportunities for growth and leadership in a rapidly expanding firm.

• Ongoing employee development programs focused on personal and professional growth (Hedgehog and Vital 5s).

• Quarterly awards recognizing outstanding performance, including prize money.

• Opportunities to participate in company DEI initiatives.