Associate Director, Value & Access

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop the US value and access strategy for Ionis’ cutting-edge products.

• Spearhead the creation of marketing materials focused on payer and access.

• Design and implement training programs for field teams.

• Collaborate with US Key Account Managers, the payer account team, Field Access Managers, and the Sales Force to ensure efficient access and timely patient support.

• Act as the access lead for Key Account Managers for both launch and existing brands.

• Simplify complex payer and market dynamics into actionable guidance for cross-functional teams.

• Establish strategy and oversee the development of access materials, tools, and resources aimed at institutional healthcare decision-makers.

• Ensure that the communication strategy and tools for KAMs are aligned with the formulary decision-maker channel.

• Direct targeted learning initiatives and programs for KAMs, DNAs, FAMs, and Sales teams.

• Evaluate the access landscape, including channel mix, coverage, competitive dynamics, payer unmet needs, willingness to pay, IRA implications, and future payer management strategies.

• Contribute access-related strategic insights during brand planning and oversee market access marketing execution plans.

• Anticipate market and policy changes, identify potential risks, and propose mitigation strategies.

• Manage relationships with agency partners, including providing strategic direction, performance oversight, and budget management.

• Offer guidance throughout the Promotional Review Committee process.

• Cultivate cross-functional partnerships with Brand Marketing, Patient Services, HEOR, Field Medical Directors, Sales, Medical Affairs, and the PRC.

⛳️ Requirements

• A bachelor's degree is required, preferably in health sciences or business/marketing.

• An MBA or another advanced degree is preferred.

• Minimum of 12 years of experience in the bio/pharmaceutical industry.

• A minimum of 3 years of prior experience in specialty, payer, key accounts/institutions, and access marketing is preferred.

• Proven ability to identify organizational capability gaps and training requirements across varied field roles, including KAMs, FAMs, DNAs, and Sales.

• Familiarity with the institutional healthcare landscape, including governance structures of IDNs and Organized Medical Groups (OMG), P&T committee processes, formulary management, hospital financial oversight, and operational nuances of large healthcare systems, including EHR systems and pathways.

• Proficiency in market access, reimbursement, and formulary decision-making marketing within institutional settings.

• Capability to integrate policy, clinical, and commercial aspects effectively.

• Skill in shaping functional and brand-level strategy through innovative, insight-driven access solutions.

• Recognized as an internal expert in market access and reimbursement, with a proven history of influencing senior and cross-functional stakeholders.

• Experience in launching new products in the US is required, with a preference for specialty drug launches.

• Experience with Pharmacy Benefit products is essential.

🏝️ Benefits

• Comprehensive benefits package.

• Highly competitive compensation and benefits.