Area Sales Manager – Mid-South

This is a fully remote position, open to applicants in Alabama, +3 more states.

📋 Description

• Take ownership of the demand generation strategy and execution for Intellihot / DHWL products within the Mid-South territory.

• Establish, monitor, and report on demand-generation KPIs, such as qualified pipeline, specification win rate, funnel conversion, and source mix.

• Collaborate with Marketing to design, localize, and implement demand-generation programs.

• Leverage market intelligence to pinpoint and prioritize opportunities within the territory.

• Create and uphold a monthly regional demand forecast.

• Manage independent representative agencies by setting targets, conducting reviews, coaching, and ensuring sales accountability.

• Oversee key accounts and market channels for significant customer relationships in the territory.

• Assist in recruiting and onboarding contractors into the Intellipro commissioning network.

• Coordinate resources across Engineering, Product Management, Marketing, and Customer/Technical Support.

• Facilitate technical support for active specification opportunities and escalate product issues as needed.

• Provide territorial insights on product positioning, competitive dynamics, and roadmap priorities.

• Collaborate with National Account Managers on national account relationships that impact the territory.

• Support product sizing, selection, energy savings calculations, application review, and pricing for engineered opportunities.

• Introduce products to representatives, wholesalers, engineers, and contractors, ensuring training plans are implemented.

• Develop or localize sales support materials.

• Maintain the CRM/sales funnel process and provide reports on pipeline and demand-generation KPIs.

• Contribute to regional/national price management processes.

⛳️ Requirements

• Must reside in the Mid-South territory (Tennessee, Alabama, Mississippi, Arkansas, and Louisiana).

• A Bachelor's degree in Business, Engineering, or a related field, or equivalent experience is required.

• Over 10 years of experience in selling technical/engineered products within the HVAC, commercial boiler, water heating, or plumbing & mechanical sectors.

• Strong preference for direct experience with commercial condensing or tankless water heating equipment.

• Proven experience in managing demand generation or marketing-adjacent programs.

• Experience in overseeing an indirect/third-party representative agency network.

• Background in operating within a matrixed organization while coordinating across Engineering, Product Management, Marketing, and Support functions.

• Familiarity with the commercial construction industry, its terminology, and engineered/spec-driven sales cycles.

• Ability to lead through influence with an indirect representative network and internal cross-functional partners.

• Strong technical credibility in product sizing, selection, and application.

• Capacity to establish relationships with customers and internal stakeholders, delivering customer-centric solutions.

• Excellent presentation and interpersonal skills, capable of communicating and facilitating discussions up and across the organization.

• Proficient in Salesforce.com or a comparable CRM system.

• Intermediate proficiency in Microsoft Word, PowerPoint, and Excel.

• Willingness to travel 50-75% within the territory.

🏝️ Benefits

• Medical, Dental, Vision, STD, LTD, AD&D, and Life Insurance.

• Matching 401(k) Contribution.

• Health Savings Account.

• Up to 3 weeks of starting Vacation (may increase with tenure).

• 12 Paid Holidays.

• Annual Bonus Eligibility.

• Educational Reimbursement.

• Matching Gift Program.

• Employee Stock Purchase Plan – purchase company stock at a discount!