Analytics Implementation Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee and uphold Piwik PRO tracking configurations across more than 100 client site instances.

• Implement and refresh the Masterworks CDN-hosted telemetry stack in collaboration with development contractors.

• Administer Piwik PRO tags, triggers, variables, and the publication of containers.

• Ensure that client tagging is aligned with updates to websites, donation platforms, and advertising accounts.

• Evaluate telemetry monitoring alerts and address data-collection problems.

• Troubleshoot conversion event failures and validate deployments through live page inspection, browser developer tools, and Piwik reporting APIs.

• Develop automated solutions for monitoring client sites and configurations.

• Address telemetry tickets from internal teams and Gloo capital partner teams.

• Clarify Epiphany dashboard outcomes and translate technical insights for non-technical team members.

• Conduct live tests on client donation systems using credit cards to confirm conversion events.

• Elevate code-level issues to the telemetry development contractor.

• Assist with technical onboarding by setting up Piwik site instances, ad platform pixels, and end-to-end tracking.

• Record client tagging configurations, deployment notes, testing manuals, and telemetry documentation in Notion.

• Engage in client-facing technical onboarding calls.

• Ensure Gloo capital partners can request and obtain visitor consent while adhering to corporate standards.

• Maintain URL parameter documentation and facilitate link-testing processes.

• Investigate source code ingestion challenges from ad clicks through the donation form to the CRM.

• Contribute to internal runbooks and testing manuals.

• Suggest modifications to telemetry architecture and technology-stack in collaboration with telemetry engineering.

⛳️ Requirements

• A minimum of 3 years of practical experience in digital analytics or tag management.

• Proficient understanding of Google Tag Manager, including tags, triggers, variables, and container structures.

• Familiarity with web analytics platforms such as Piwik PRO, GA4, Adobe Analytics, or similar systems.

• Capability to troubleshoot tracking issues using browser developer tools, including the network tab, dataLayer, and event chains.

• Ability to manage multiple client contexts concurrently.

• Strong written communication skills and the ability to convey technical findings to non-technical teammates and clients through Slack, email, and Fibery.

• Prior experience with Piwik PRO is highly preferred.

• Knowledge of Meta, Google Ads, Adform, and The Trade Desk pixels is highly favored.

• Understanding of CRM source code tracking and UTM parameter schemas is strongly preferred.

• Basic SQL or data inspection capabilities, including experience with BigQuery, Looker, or similar tools, are strongly preferred.

• Previous experience in an agency setting managing multiple client accounts is strongly preferred.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional growth and development.

• Flexible working hours and remote work options.

• Comprehensive health and wellness benefits.

• Collaborative and innovative team environment.