AEO & SEO Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a client-facing Content Strategist responsible for managing daily client deliverables.

• Design and oversee tailored strategies for enterprise clients.

• Formulate comprehensive marketing strategies based on service-line expertise, client objectives, campaigns, and historical data.

• Apply SEO and content best practices, encompassing LTV:CAC modeling, customer acquisition, share of SERP, and content creation.

• Develop creative briefs and engaging content campaigns utilizing competitor analysis and audience insights.

• Establish client objectives using Google Analytics, CRM data, SEMRush, and Ahrefs; secure Associate Director approval prior to goal presentation.

• Ensure the execution of planned strategies through effective project management.

• Utilize Asana to assign, monitor, and finalize tasks with team members and clients.

• Collaborate with Project Managers as needed to oversee assignments and deadlines.

• Work in partnership with content writers and designers to guarantee the quality of deliverables.

• Serve as the primary liaison between clients and internal teams.

• Communicate timelines, progress towards goals, obstacles, growth opportunities, and account modifications through meetings and Slack.

• Report on client strategy progress through bi-weekly meetings, monthly updates, quarterly reports, and two bi-annual business review presentations.

• Recognize upsell, cross-sell, and referral opportunities.

• Collaborate closely with the Associate Director when obstacles impede strategy or goal achievement.

⛳️ Requirements

• Demonstrated success in implementing SEO principles and content strategy, including keyword research, on-page optimization, and link building.

• Capability to analyze website traffic and SEO metrics utilizing tools such as Google Analytics.

• Excellent communication skills and comfort with client-facing responsibilities and managing stakeholder relationships.

• Familiarity with Google Search Console, Google Analytics, SEMRush, Ahrefs, and crawling tools like Screaming Frog.

• Proven organizational, project, and time management abilities.

• Genuine passion for digital marketing, SEO, and content creation.

• Previous agency experience is essential.

• Experience in B2B tech and/or SaaS is required.

• Motivated to stay ahead of industry trends, including understanding how AI and automation can improve marketing and operations.

• Must currently reside in the United States.

• Must be legally authorized to work in the United States.

• Reliable internet access is required.

• Ability to remain stationary for extended periods and interpret written and verbal communication.

🏝️ Benefits

• Medical, dental, and vision plans, along with disability and life insurance coverage for you and your family.

• 100% employer-paid plan for you and a 50% employer contribution for dependents.

• Access to certified therapists through Spring Health.

• Membership to Headspace.

• Gympass membership.

• Unlimited PTO (with a minimum of 2 weeks).

• Paid company holidays.

• Birthday off.

• End of Year Recharge (Closed from December 24 to January 1).

• Paid parental leave.

• Traditional and Roth 401(k) with a 3% company match.

• Annual bonus based on tenure, with increasing amounts over time.

• Annual Anniversary Trip with peers and executive leadership.

• Option for remote work from a home office.

• Provision of a PC or Mac.