Ad Sales Lead

This is a fully remote position, open to applicants in California.

📋 Description

• Take ownership of West Coast revenue goals and forecasting; establish a reliable pipeline across designated accounts and agency groups.

• Create and implement a regional go-to-market strategy, which includes territory design, vertical focus, pricing and packaging inputs, and coverage plans.

• Recruit, mentor, and manage a sales team over time; set up operational rhythms, deal reviews, and standards for CRM hygiene.

• Cultivate senior relationships with brands and agencies; secure new logos and enhance strategic accounts.

• Navigate complex deals from prospecting and positioning through negotiation, closing, renewal, and expansion.

• Collaborate with Account Management and Ad Ops to guarantee seamless campaign execution.

• Relay market insights to sales and product leadership to guide pricing, packaging, measurement, and advertising experiences.

• Develop repeatable sales processes, outreach strategies, and scalable team practices.

⛳️ Requirements

• Over 8 years of direct experience in digital ad sales.

• Proven history of hunting, closing, and renewing in premium mobile or consumer app settings.

• Experience in selling video and native/custom formats, along with structuring innovative agreements with leading advertisers and agencies.

• Proficiency in engaging senior decision-makers while creating collateral, addressing issues, and driving revenue personally.

• Strong comprehension of ad tech and mobile app ecosystems.

• Capability to utilize data to evaluate performance and inform pricing and packaging decisions.

• Exceptional communication and presentation abilities.

• Ability to thrive in ambiguous situations at a rapid pace.

• Established relationships with West Coast brand and agency decision-makers are preferred as an outstanding qualification.

• Experience in launching or scaling a new ads product from 0→1 within a publisher or platform environment is preferred as an exceptional qualification.

• Experience in shaping regional go-to-market strategies, sales processes, or coverage models is preferred as an exceptional qualification.

• Familiarity with collaborating with Account Management and Ad Ops on native/custom programs and live-campaign storytelling is preferred as an exceptional qualification.

• Vertical expertise in Entertainment, Gaming, Streaming, or Tech is preferred as an exceptional qualification.

🏝️ Benefits

• Equity compensation

• Employee benefits that promote overall well-being (specific benefits are linked but not detailed in the posting)

• Interview accommodations available upon request