Account Executive, Influencer Marketing

This is a fully remote position, open to applicants in Germany.

📋 Description

• Deliver exceptional service to brands engaging in influencer marketing initiatives.

• Spearhead influencer recruitment, oversee influencer partnerships, and manage campaign deliverables, including tracking and reporting.

• Evaluate campaign performance, pinpoint successes and challenges, and implement strategic optimization techniques.

• Identify partnership opportunities and develop influencer casting lists.

• Assess influencers for brand alignment, authenticity, and relevance.

• Perform outreach, negotiate participation, and assist with influencer onboarding.

• Create communications for influencers and develop resources for creators.

• Advise influencers on content strategy and creation, oversee timelines, gather drafts, and lead content review processes.

• Review program content for compliance with FTC regulations and brand guidelines.

• Monitor and report on campaign performance, placement insights, partner feedback, and progress on key performance indicators (KPIs).

• Analyze social analytics and conversion metrics, offering data-driven recommendations.

• Assist in crafting customized strategy plans, summarizing campaign performance, and preparing client presentations.

• Offer client service, escalate risks, and foster client relationships.

• Manage multiple client campaigns, tasks, deadlines, scopes of work, and growth opportunities.

• Collaborate with managers and colleagues to enhance program effectiveness and create growth opportunities.

⛳️ Requirements

• Fluency in German is required.

• A minimum of 2 years of experience working with an influencer marketing agency, with demonstrated success in executing influencer campaigns and managing both client and influencer relationships.

• Strong understanding of omni-channel and digital marketing, with a proven track record of successfully managing influencer campaigns for consumer products and/or services.

• Exceptional communication and presentation skills, with a history of securing client approval on new campaign strategies and initiatives.

• Working knowledge of attribution methods in digital marketing.

• In-depth understanding of how influencer and affiliate marketing can synergize.

• Bachelor’s degree or equivalent professional experience.

• Willingness to travel up to 15% of the time.

• Advanced skills in Excel, with proficiency in formatting, formulas, and customizing reports.

• Experience with tools such as CreatorIQ, Grin, Izea, etc. is preferred, but not required.

• Familiarity with Affiliate Networks or SaaS platforms (such as Impact, ShareASale, Commission Junction, etc.) is preferred, but not mandatory.

🏝️ Benefits

• Fully remote work opportunities for all employees.

• Comprehensive group medical, dental, and vision insurance coverage (with opt-out options available).

• 401K plan with matching contributions.

• Open Paid Time Off policy.

• Company-wide shutdown weeks in July and December for Summer & Holiday breaks.

• Time Off for volunteering and birthdays.

• Focus Fridays to enhance productivity.

• Paid parental leave benefits.

• Allowances for wellness, technology, and education.

• Paid sabbatical leaves available.

• Donation matching program.