Account Director

This is a fully remote position, open to applicants in Canada, +1 more country.

📋 Description

• Supervise the daily health, performance, and execution of a portfolio comprising proprietary B2B conferences, trade shows, and experiential activations.

• Foster account expansion, establish retainer and staffing frameworks, enhance operational performance, and ensure financial efficiency.

• Collaborate with leaders in Creative, Strategy, Integrated Production, Operations, Finance, Analytics, and Project Management.

• Build, mentor, and lead high-achieving account teams.

• Take ownership of portfolio direction, client relationships, team capacity, quality of delivery, financial results, and growth.

• Act as a senior trusted advisor to client leaders, facilitating senior-level discussions, reviews, workshops, presentations, and escalations.

• Formulate account growth strategies, operational models, proposals, pricing strategies, and pitch development.

• Manage the experiential lifecycle from strategy and concept creation through planning, production, execution, measurement, and optimization.

• Define scopes, workbacks, governance, staffing frameworks, decision rights, operational roadmaps, communication, documentation, quality control, reporting, and post-event learning.

• Predict risks, address complex issues, lead escalations, and assist in onsite delivery and critical workstreams.

• Maintain portfolio-level revenue visibility, forecasting, budgets, reconciliations, profitability, estimates, scopes of work, retainers, change orders, and commercial assumptions.

• Guide, mentor, and develop account talent through feedback, career advancement, and succession planning.

⛳️ Requirements

• Over 10 years of experience in account leadership or client services within experiential marketing, event marketing, sponsorship/activation, or integrated marketing agencies.

• Proven success in managing complex experiential portfolios that include conferences, trade shows, sponsorships, activations, tours, hospitality, employee experiences, and hybrid programs.

• Experience as a senior client partner dealing with complex stakeholder organizations.

• Background in leading and nurturing account teams and directing cross-functional teams across Strategy, Creative, Production, Operations, Project Management, Finance, Analytics, and field execution.

• Strong commercial expertise in portfolio budgeting, forecasting, scopes of work, staffing plans, retainers, change management, reconciliation, profitability, and resource efficiency.

• Experience in identifying and capitalizing on organic growth opportunities, contributing to new business development and expanding integrated agency services.

• Comprehensive knowledge of live-event planning and production, staffing, vendor management, logistics, risk management, onsite execution, and post-program evaluation.

• Experience working on both B2B and B2C programs.

• A Bachelor’s degree in marketing, communications, business, or a related field, or equivalent relevant experience is preferred.

• Significant hands-on experience delivering live events, activations, conferences, sponsorships, trade shows, hospitality programs, tours, or other brand experiences.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Opportunities for professional development and career advancement.

• Flexible work arrangements and supportive work culture.

• Access to exclusive industry events and networking opportunities.