Working Student: CRM & Email Marketing – all genders welcome

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop newsletters and CRM campaigns in Klaviyo for distribution, including crafting content, links, segments, and sending logic.

• Design, oversee, and enhance automated CRM flows such as Welcome, Post-Purchase, and Winback.

• Conduct testing and quality assurance for content, links, personalization, and rendering across various devices.

• Assist with audience segmentation and selection.

• Prepare and assess A/B tests for subject lines, content, sending times, and CRM functionalities.

• Analyze key CRM performance indicators and generate regular reports along with ad hoc analyses.

• Continuously evolve newsletters and automations, contributing innovative ideas for content, personalization, and lifecycle communications.

• Manage templates, segments, and CRM data, ensuring a well-organized Klaviyo structure.

• Collaborate with teams in CRM, Creative, E-Commerce, and Analytics.

• Assist in seasonal campaigns, product launches, and various CRM initiatives.

⛳️ Requirements

• Currently pursuing a degree at a college or university, such as in Business Administration, Marketing, E-Commerce, Communications, Media Studies, or a similar field.

• Ideally, possess some initial practical experience in email marketing, CRM, e-commerce, or online marketing.

• Prior experience with Klaviyo or a similar email/marketing automation platform is a significant advantage.

• Demonstrated interest in executing digital campaigns and analyzing their effectiveness.

• Willingness to engage with performance data and KPIs to extract preliminary insights.

• Strong understanding of copywriting, design, and brand communication.

• Exceptional attention to detail.

• A structured, dependable, and self-directed work approach.

• Familiarity with Shopify, Excel/Google Sheets, A/B testing, or e-commerce data is beneficial but not essential.

• Proficient in written and spoken German and English.

🏝️ Benefits

• Remote-first culture with significant flexibility in both location and working hours.

• Regular in-person collaboration in coworking spaces and during team meetings.

• Four team events annually.

• Flexible working hours that support a healthy balance between work, family, and leisure activities.

• Option for a company bike for you and your family.

• Employee discount on our products.

• Access to corporate fitness programs.

• Personalized professional development opportunities.

• Option for a sabbatical.

• Opportunity for workation of up to 180 days per year.

• PME Familienservice providing childcare, care support, counseling, and preventive healthcare.

• BahnCard25.

• Subsidized company pension plan.