Website & Digital Marketing Specialist – US Hours

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Oversee and sustain various company WordPress websites, encompassing pages, blogs, landing pages, forms, images, plugins, and additional website functionalities.

• Conduct basic HTML/CSS modifications, troubleshoot website problems, and liaise with developers or vendors as necessary.

• Verify website updates and ensure content, links, forms, and layouts operate correctly on both desktop and mobile platforms.

• Execute on-page and technical SEO enhancements, including keyword analysis, metadata, headings, URLs, image optimization, and internal linking.

• Track website performance using Google Analytics, Google Search Console, and similar platforms, identifying opportunities to enhance traffic and engagement.

• Assist with landing pages, email campaigns, digital content, and other online marketing activities.

• Manage marketing inboxes, calendars, project trackers, deadlines, and follow-ups.

• Support Salesloft, CRM, newsletters, lead management, social media, events, and vendor collaboration.

• Develop and edit presentations, Canva graphics, reports, and other marketing resources.

• Utilize ChatGPT, Microsoft Copilot, and other AI tools for research, content creation, SEO, and productivity enhancement.

• Review, verify, edit, and refine all AI-generated content prior to publication or usage.

• Keep websites, marketing files, project information, and digital assets accurate, organized, and up-to-date.

• Inspect work for accuracy, functionality, grammar, and brand consistency.

• Take responsibility for assignments, adhere to deadlines, and proactively identify issues and improvement opportunities.

• Safeguard confidential company, customer, lead, vendor, and website information.

• Ensure company websites are accurate, functional, and current.

• Perform WordPress and digital updates accurately and efficiently with minimal supervision.

• Proactively identify issues related to websites, SEO, content, and digital performance.

• Test and review work before publication.

• Maintain organized documentation for websites and marketing.

• Spot opportunities to enhance website performance, SEO, and user experience.

⛳️ Requirements

• A minimum of 2 years of practical WordPress experience managing, updating, or maintaining live websites.

• Experience managing multiple websites or those for various brands is highly preferred.

• Familiarity with HTML and CSS and basic web troubleshooting skills.

• Experience with WordPress page builders, plugins, forms, menus, media, and website content management.

• Solid understanding of SEO and on-page optimization techniques.

• Experience with Google Analytics, Google Search Console, or similar analytical tools.

• Strong attention to detail, excellent organizational skills, effective communication, and thorough follow-through.

• Capability to independently manage website and digital projects.

• Proficient in Microsoft Office, Canva, and AI tools like ChatGPT or Microsoft Copilot.

• Availability to work during Pacific Time business hours.

• Reliable internet connection and a suitable remote working setup.

• Experience with Elementor, Divi, Gutenberg, or similar WordPress page builders is preferred.

• Familiarity with SEO tools such as Semrush, Ahrefs, or Moz is preferred.

• Basic knowledge of JavaScript or other web development technologies is preferred.

• Experience with responsive design, mobile optimization, or technical SEO is preferred.

• Familiarity with Salesloft, HubSpot, Salesforce, ZoomInfo, or other CRM platforms is preferred.

• Experience in email marketing, marketing automation, digital advertising, or lead generation is preferred.

• Experience coordinating with developers, agencies, or digital vendors is preferred.

• An updated resume is required.

• A portfolio, personal website, GitHub, or examples of relevant work are required.

• Examples of WordPress websites that have been built, managed, maintained, or significantly modified are required.

• Examples of SEO, landing pages, digital campaigns, or other relevant digital marketing work are required.

• A brief explanation of hands-on experience with WordPress, HTML/CSS, website management, SEO, and analytics is required.

• A brief description of a website project you personally managed from start to completion is required.

🏝️ Benefits

• Remote work arrangement.

• Monday through Friday during Pacific Time business hours.

• Opportunities for growth and advancement within the company.

• Professional development and intentional employee growth.

• Recognition for excellence.

• Occasional additional or weekend hours based on business needs.