VP Commercial Services

This is a fully remote position, open to applicants in California.

📋 Description

• Spearhead the comprehensive commercial strategy for Twenty Four Seven Hotels encompassing Sales, Marketing, and Revenue Management.

• Create, integrate, and oversee commercial functions as a unified entity.

• Supervise annual property operating plans and top-line financial forecasts.

• Develop product positioning, packaging, and pricing strategies tailored for Group, Consortia, FIT, and Preferred Corporate segments.

• Direct the development of market channels and sales distribution with defined territories, quotas, and performance metrics.

• Manage corporate relationships across the portfolio and implement corporate cross-selling initiatives across all 247 properties.

• Assess and negotiate contracts with sales CRM and technology vendors, including Cvent, Hotel Effectiveness, and Salesforce.

• Lead commercial pre-opening strategies, brand conversions, and transition transactions.

• Oversee the corporate brand image and property-level marketing strategies.

• Ensure alignment of digital campaigns, hotel content, and promotional offers with customer segments, property positioning, and revenue objectives.

• Supervise public relations, social media, newsletters, and communications with stakeholders.

• Collaborate on event menus, packaging, F&B minimum standards, and pricing models to optimize catering revenue.

• Align property commercial strategies with the goals of owners.

• Provide commercial and revenue forecasts for owner presentations and budget assessments.

• Improve reporting and communication protocols for better visibility into booking pace, pricing strategies, and portfolio performance.

• Uphold and promote company values, culture, mission, and guiding principles.

• Collaborate on hiring, retention, and succession planning for Commercial, Sales, and Revenue departments.

• Develop and supervise the Sales and Revenue Training curriculum.

• Assess associate satisfaction through surveys, field visits, and personal conversations.

• Engage in Senior Leadership/Executive Committee meetings, shaping corporate policies and strategic direction.

• Attend hospitality industry events, conferences, and participate in franchise advisory boards.

• Support business development efforts to organically expand the management portfolio.

⛳️ Requirements

• A 4-year college degree is required; a major in Business, Marketing, or Hospitality Management is highly preferred.

• A minimum of 7–10 years in progressively responsible executive leadership roles, directly managing multi-unit Sales, Marketing, and Revenue functions.

• Significant multi-unit/portfolio-level corporate experience in the hotel industry is mandatory.

• Extensive operational knowledge of upscale, select-service, and extended-stay brand matrices, specifically Marriott, Hilton, Hyatt, IHG, and Choice networks.

• Previous experience directly supervising at least three senior or corporate-level associates.

• Strong financial and commercial acumen.

• Ability to analyze advanced analytics and convert hotel market trends, channel distribution networks, and digital/online distribution insights into commercial strategies and investment decisions.

• Proven ability to work collaboratively with, present to, and influence senior corporate executives, asset managers, and institutional owners.

• Excellent communication skills, particularly in public settings, accompanied by polished presentation abilities.

• Willingness to travel for executive meetings, industry events, and site visits to properties.

🏝️ Benefits

• Annual performance-based incentive offering the potential to earn up to 25% of annual base salary.

• Possible additional compensation linked to business development achievements and portfolio expansion.

• Comprehensive medical, dental, and vision insurance.

• Ancillary benefits designed to promote overall well-being.

• 401(k) plan with company contributions.

• Paid Time Off (PTO) policy.

• Paid Sick Leave.

• Continuous training and mentorship opportunities.

• Professional development options available.

• Opportunities for career advancement within a growing hospitality management organization.

• Associate Referral Program.

• Discounts at participating hotels.

• Daily Pay option available.

• Programs recognizing and celebrating associate contributions.