Virtual Territory Business Manager – West Region

This is a fully remote position, open to applicants in Colorado.

📋 Description

• Lead demand generation, customer engagement, and business performance within a designated territory.

• Assist with commercial activities before and after product launches.

• Implement approved strategic and tactical plans to meet territory goals.

• Ensure launch readiness, product commercialization, and ongoing business growth primarily through digital and remote interactions.

• Build trusted partnerships with retina specialists, ophthalmologists, optometrists, genetic counselors, academic medical centers, referral networks, and other healthcare stakeholders.

• Educate stakeholders on disease states and identify suitable patients.

• Promote the adoption of innovative therapies.

• Leverage customer insights, market analytics, competitive intelligence, and territory performance data to uncover opportunities and prioritize accounts.

• Anticipate obstacles to adoption and execute targeted strategies.

• Collaborate with Market Access, Marketing, Medical Affairs, Commercial Operations, and field-based teams.

• Engage healthcare professionals and support staff through telephone, video conferencing, email, and approved digital channels.

• Transform national brand strategy into a territory business strategy and tactical plan.

• Conduct pre-call planning, clinical messaging, patient access education, virtual customer interactions, presentations, webinars, and remote educational programs.

• Track lead and lag indicators and communicate competitive intelligence and field insights to sales leadership.

• Maintain precise records of customer interactions, account plans, and territory activities in approved CRM systems.

• Report to the Regional Sales Director.

⛳️ Requirements

• Bachelor’s degree in a relevant field.

• At least 3-5 years of experience in pharmaceutical, biotechnology, specialty healthcare sales, inside sales, virtual sales, or customer engagement.

• Proven track record of business success.

• Ophthalmology experience is highly preferred.

• Preferred experience in virtual pharmaceutical sales or omnichannel customer engagement.

• Strong understanding of ophthalmology practices, retina centers, academic medical centers, referral networks, and the ophthalmology market landscape.

• Preferred knowledge of inherited retinal diseases, ophthalmology treatment pathways, and patient identification processes.

• Demonstrated capability to develop, execute, and manage strategic account plans in a virtual setting.

• Proven success in cultivating customer relationships and influencing treatment adoption through remote engagement methods.

• Existing connections with ophthalmologists, retina specialists, IRD specialists, genetic counselors, and key opinion leaders are highly valued.

• Experience in supporting therapies that necessitate genetic testing or specialty patient identification processes is preferred.

• Rare disease launch experience is preferred.

• Preferred experience in virtual pharmaceutical sales, inside sales, customer success, tele-sales, or omnichannel engagement.

• Demonstrated success in utilizing digital engagement strategies to enhance customer adoption and business performance.

• Ability to effectively communicate approved clinical and scientific information while adhering to company policies and regulatory requirements.

🏝️ Benefits

• Competitive salaries and benefits.

• Reasonable accommodations during the hiring process for qualified applicants with disabilities.

• Inclusive workplace and Equal Opportunity Employer.