Vice President, Public Relations – Health

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Provide innovative leadership and strategic guidance for the health and lifestyle sectors.

• Foster and sustain healthcare client relationships as the main point of contact.

• Guarantee the provision of high-quality public relations services.

• Craft comprehensive PR strategies aligned with client goals and target demographics.

• Supervise PR campaigns encompassing media relations, thought leadership, crisis communications, and executive visibility initiatives.

• Lead, mentor, and inspire health and lifestyle PR professionals.

• Establish connections with key health and lifestyle stakeholders and secure placements in premier outlets and healthcare publications.

• Position clients as thought leaders via content creation, speaking engagements, and industry events.

• Create and execute crisis communication plans.

• Track campaign performance metrics and suggest improvements.

• Manage weekly business reviews, account health assessments, and proactive risk identification across the client portfolio.

• Enhance practice-level retention through effective service delivery, swift time-to-value, and proactive account preservation interventions.

• Develop and implement over five recurring expansion initiatives aimed at achieving 1.5–2% monthly MRR growth.

• Lead and nurture the current healthcare team through coaching, recruitment, and accountability for delivery quality.

• Create a productized healthcare service offering utilizing the Interviewed platform, including competitive intelligence, regulatory media monitoring, KOL targeting, and payer narrative tracking.

• Acquire new healthcare clients in collaboration with the new business team across sectors such as biotech, pharma, medical devices, hospitals and health systems, digital health, and consumer wellness.

• Represent the practice externally at industry events, healthcare publications, and in thought leadership within healthcare communications.

• Submit a resume, a brief cover letter, and a one-page summary of a significant healthcare client retention or expansion achievement.

⛳️ Requirements

• A minimum of 15 years of experience in public relations, specifically within the healthcare and lifestyle sectors.

• Over 15 years in healthcare communications or healthcare PR, including senior leadership experience in team management and practice-level outcomes.

• Proven success in managing PR campaigns for healthcare clients, showcasing measurable media placements and client satisfaction results.

• Demonstrated expertise in at least three of the following areas: FDA and regulatory communications, biotech and pharma, medical devices, hospital and health systems, payer relations, clinical trial communications, digital health, healthcare policy.

• Documented success in measurable client retention and expansion, supported by quantifiable results.

• Strong leadership and management capabilities.

• Exceptional written and verbal communication skills.

• Comprehensive understanding of the healthcare industry.

• Extensive network of healthcare and lifestyle media contacts along with industry connections.

• Robust healthcare media network spanning business, trade, clinical, and consumer publications.

• Comfortable managing gross revenue retention, net revenue retention, and expansion as primary KPIs.

• Strategic operational capability in client strategy, team development, and operational excellence.

• Familiarity with AI-driven workflows and a data-oriented approach to earned media.

• Results-driven mindset with an ability to surpass client expectations.

🏝️ Benefits

• 100% remote work opportunity, allowing you to work from anywhere globally.

• Three Anthem Blue Cross PPO medical plan options.

• Dental insurance coverage.

• Vision insurance coverage.

• 401(k) program with company matching increasing to 3% by 2027.

• Paid vacation time.

• Paid sick leave.

• 11 company-designated holidays.

• Floating holiday allowance.

• Summer Fridays policy.

• Paid parental leave.

• Opportunities for career advancement and skill development.

• Supportive, collaborative, and entrepreneurial work culture.