Vice President of Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and oversee the demand generation strategy, encompassing campaigns, audience segmentation, and lead nurturing, with pipeline objectives linked to revenue targets.

• Implement ROI-focused assessments for campaigns and channel investments, while enhancing the marketing technology infrastructure for scalable efficiency.

• Collaborate with Sales on pipeline objectives, lead transfers, and revenue-related reporting.

• Manage brand identity, voice, and market positioning.

• Refine narratives and messaging for executive audiences, delivering C-suite-ready stories and value propositions for enterprise utility agreements.

• Foster thought leadership by producing white papers, research reports, and high-level insight content.

• Represent Buzz Solutions at industry events and speaking engagements.

• Collaborate with Product on go-to-market positioning and launch strategies.

• Lead, mentor, and expand the marketing team.

• Contribute to company strategy and cross-functional priorities as a member of the leadership team.

• Manage the strategy and execution of conference, trade show, and speaking engagements until dedicated event support is onboarded.

⛳️ Requirements

• Over 10 years of experience in B2B marketing.

• A minimum of 5 years in a leadership position.

• Direct accountability for demand generation strategies and outcomes.

• Proven success in enhancing brand and messaging for senior and executive stakeholders.

• Experience in marketing enterprise B2B SaaS solutions.

• Background in complex or technical B2B markets.

• Experience in a growth-stage company, scaling a brand and marketing function during periods of rapid expansion.

• Collaborative, transparent, and straightforward communication approach.

• Passion for coaching and developing team members.

• Hands-on attitude; adept at both setting strategy and executing it.

• Knowledge of the utility industry is a plus, but not mandatory.

• Must possess U.S. work authorization; Buzz Solutions does not offer sponsorship.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible work schedule and remote work opportunities.

• Professional development and continuing education support.

• Collaborative and inclusive company culture.