Traffic Account Manager

This is a fully remote position, open to applicants in United States, +1 more country.

📋 Description

• Manage the creation, launch, and enhancement of paid traffic campaigns across platforms such as Facebook, Instagram, TikTok, and others.

• Provide local fitness leads to gym owner clients at an optimal cost.

• Supervise strategy, organization, and media buying for daily client marketing campaigns.

• Maintain regular communication with clients through Zoom calls and emails during their journey.

• Collaborate with Marketing Teams and R&D to implement effective ad creative, copywriting, and strategies.

• Ensure authentic, enthusiastic, and empathetic communication with clients.

• Take ownership of campaign KPIs and address technical or advertising issues swiftly.

• Facilitate onboarding for new Gym Launch clients via Agency Onboarding Zoom calls.

• Guarantee the activation and integration of GoHighLevel, Lead Connector, Twilio, GoDaddy, Meta/FB Business Manager, TikTok Ads Manager, Zapier/Make.com, and Asana.

• Conduct client-facing pre-launch Zoom calls.

• Ensure media buyers optimize accounts in accordance with SOP standards and KPIs.

• Review the account roster daily and either rebuild or enhance problematic accounts.

• Provide constructive feedback to media buyers.

• Comply with B2C marketing guidelines.

• Advise DIY clients on effective paid traffic strategies.

• Assist R&D testing and create educational Loom videos.

• Accurately and efficiently manage client-provided budgets.

• Track paid social advertising trends and develop new skills and strategies.

• Collaborate with clients requiring assistance and keep current interaction notes updated.

• Maintain technical expertise regarding Gym Launch products.

• Keep statistics sheets current daily and submit weekly reports by Friday EOD.

• Identify opportunities for efficiency and increased program adoption.

• Achieve paid advertising leads within defined KPIs and support profitable customer acquisition.

• Ensure clients can launch ads within 21 days of onboarding and receive leads within 24 hours of ads going live.

⛳️ Requirements

• Minimum of 2 years of experience in Digital Marketing Lead Generation within the local Brick & Mortar Service sector (US / Canada Markets).

• At least 1 year of experience using GoHighLevel CRM and its integrations.

• 1 year of client-facing experience.

• Proficient with Facebook, Instagram, and AdWords Advertising Platforms.

• Familiarity with Zapier, Twilio, Mailgun, GoDaddy, Canva, Lead Connector, and Asana.

• Experience utilizing social media analytics tools and the ability to refine marketing strategies based on insights.

• Strong communication abilities via email, text, and video conferencing.

• Excellent client-facing communication skills and energy.

• Capability to work under tight deadlines.

• Exceptional organizational skills.

• Ability to handle high-stress situations.

• A sharp eye for marketing creativity and psychology.

• Flexibility to adapt to rapidly changing environments.

• Excellent time management capabilities.

• Commitment to meet and exceed company expectations.

• Proficiency with all integrated platforms within the organization.

• Quick learner with the ability to execute tasks at a high level with speed.

• Availability to work Monday to Friday, 9 AM to 5 PM EST; must be flexible and willing to work additional hours/weekends as needed.

🏝️ Benefits

• Option for remote work in the United States or Canada.

• Flexibility to work additional hours/weekends when necessary.