Supervisor, Paid Search

This is a fully remote position, open to applicants in Colorado, +3 more states.

📋 Description

• Formulate strategies and oversee the performance of various paid search accounts.

• Administer paid search efforts on Google, Bing, and the proprietary Deep Search tool.

• Control budgets and campaign objectives to meet or surpass client expectations across accounts.

• Review, implement, and advocate for best practices in campaign structure.

• Ensure proper configuration of campaigns for targeting, advertisements, scheduling, expenditure, and performance.

• Create regular and on-demand client-facing reports in Deep Search, Google Ads, and Microsoft.

• Identify account issues and outline steps for performance enhancement.

• Direct strategic planning, testing roadmaps, execution of tests, and reporting.

• Investigate additional strategies to boost client performance.

• Establish and sustain client relationships as the primary contact for inquiries and updates related to paid search.

• Conduct client calls and manage daily interactions with clients.

• Ensure prompt replies to client emails along with thorough follow-up.

⛳️ Requirements

• Over 3 years of experience in a dynamic agency, media, or marketing setting.

• Practical experience in creating and managing paid search campaigns.

• Proficient in Google Ads and Bing Ads.

• Skilled in Excel/Google Sheets, PowerPoint/Google Slides, and Microsoft Word/Google Docs.

• Strong organizational and communication abilities.

• Proficient in SEM reporting and third-party analytics tools such as GA4 and Adobe.

• Experienced with Google AdWords.

• Familiarity with managing data feeds and shopping campaigns.

🏝️ Benefits

• A variety of health insurance options.

• Flexible paid time off (PTO).

• Life insurance coverage.

• 401K retirement plan.