Strategy & Content Analytics Manager

This is a fully remote position, open to applicants in New York, +1 more state.

📋 Description

• Plan and execute research on customers, markets, and competitors using surveys, interviews, business data, and external sources.

• Analyze both quantitative and qualitative data to uncover customer needs, purchasing criteria, market trends, and opportunities for improvement or expansion.

• Assist in developing go-to-market strategies for new products, propositions, and initiatives, including target demographics, value propositions, positioning, launch strategies, and success metrics.

• Create competitive assessments that clarify product positioning, customer preferences, and opportunities for proposition enhancement.

• Support the development of business cases, investment and M&A proposals, and annual planning by evaluating customer demand, commercial potential, strategic alignment, costs, risks, and dependencies.

• Convert research findings into actionable recommendations.

• Prepare presentations, reports, and briefing materials for senior leaders and a broader group of stakeholders.

• Oversee the implementation and outcomes of agreed initiatives, identify lessons learned, and suggest adjustments.

• Collaborate closely with Product, Editorial, Marketing, and Sales teams to execute defined strategic projects and support broader priorities set by senior leadership.

⛳️ Requirements

• Relevant experience in strategy, go-to-market planning, market research, product marketing, commercial analysis, consulting, or a related discipline.

• Strong analytical skills, both quantitative and qualitative.

• Experience in interpreting customer, market, or competitor research and converting insights into actionable recommendations.

• Solid project management skills and the ability to coordinate efforts across various teams.

• Exceptional written, verbal, and presentation skills.

• Confidence in creating clear presentations and reports for senior-level audiences.

• Ability to work independently on specific projects, manage multiple priorities, and maintain meticulous attention to detail.

• A commercial mindset with the capacity to structure complex or ambiguous inquiries.

• Preferred: experience in legal information, B2B media, publishing, professional services, or subscription-based information products.

• Preferred: experience in supporting product launches, go-to-market initiatives, or business case development.

• Preferred: knowledge of survey design, customer segmentation, and qualitative research methodologies.

🏝️ Benefits

• Eligibility for annual incentive bonuses.

• Wellbeing initiatives.

• Shared parental leave.

• Study assistance.

• Sabbaticals.

• Country-specific benefits.

• Reasonable accommodations and adjustments during the hiring process.