Strategic Regional Market Manager

atAshlandRemoteBR flagBrazilFull-timeManagerMid-levelSenior

Posted 1 day ago

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Create and implement strategic marketing plans for North America that align with both regional and global business goals.

• Analyze market trends, customer requirements, competitive challenges, and potential opportunities to foster sustainable growth.

• Formulate market segmentation approaches and value propositions tailored to specific customer demographics.

• Keep track of industry developments, regulatory changes, customer behavior, and competitor activities.

• Perform market research and voice-of-customer initiatives to uncover unmet customer needs and new market prospects.

• Collaborate with R&D, innovation, and product management teams to assist in new product development and market introduction.

• Spearhead go-to-market strategies for new product launches and key growth initiatives.

• Partner with sales leadership and account teams to ensure alignment of strategic marketing efforts with commercial operations.

• Supply market-facing tools, customer insights, and growth strategies that enhance sales effectiveness.

• Aid in strategic customer engagement and conduct executive-level business reviews.

• Contribute to the organization's objectives by taking initiative, executing goals, and maintaining a focus on performance and safety.

• Enhance organizational capacity and capabilities through collaborative relationships, optimizing diverse talent, and leveraging positive communication and influence.

• Report to the Head of Strategic Accounts and Market Development.


⛳️ Requirements

• Bachelor's degree in Marketing, Business, Life Sciences, Chemistry, Chemical Engineering, or a related discipline.

• 3-5 years of progressive experience in strategic marketing, product management, market development, or commercial strategy.

• Experience in life sciences, specialty chemicals, pharmaceutical ingredients, nutraceuticals, personal care ingredients, or other related B2B sectors.

• Strong expertise in conducting market analysis and crafting growth strategies.

• Proven track record of leading cross-functional initiatives and influencing key stakeholders.

• Exceptional analytical, communication, presentation, and project management capabilities.

• Willingness to travel up to 30% of the time.

• Exhibit responsible and ethical behavior consistently.

• Ability to enhance company value through a deep understanding of the business, making complex decisions, and fostering innovation.

• An MBA or advanced degree in business, marketing, or a scientific field is preferred.

• Experience supporting North American markets across various customer segments is preferred.

• Familiarity with stage-gate innovation processes and new product commercialization is preferred.

• Experience in a global matrix organization is preferred.


🏝️ Benefits

• Competitive salary within the industry.

• Comprehensive benefits package.

• Performance-based incentive plans.

• Inclusive and diverse work environment.

• Opportunities for professional development and advancement across the global organization.

• Equal Opportunity Employer.

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