Staff Product Manager, Measurement – Ads

This is a fully remote position, open to applicants in United States.

📋 Description

• Take ownership of Fetch’s on-platform measurement strategy, which includes defining, tracking, and reporting ad performance across all surfaces and ad types.

• Establish and uphold event taxonomies and standardized measurement frameworks across various ad objects.

• Develop and refine incrementality strategies, such as geo lift, holdout, and causal measurement methodologies.

• Manage the attribution framework responsible for crediting conversions and assessing the true impact of ads.

• Lead the transition of existing ad events and data pipelines to the new standards while ensuring live campaigns remain unaffected.

• Collaborate with GTM and Business Development on third-party measurement partnerships like Kantar and Circana.

• Act as Fetch’s internal expert on on-platform measurement and represent our capabilities to partners and advertisers.

• Work alongside Engineering on data pipelines, reporting infrastructure, and system design.

⛳️ Requirements

• Over 6 years of product management experience, with a minimum of 3 years in ad tech and a proven history of building measurement-focused products.

• Capability to navigate ambiguity—defining problem areas, creating structure, and executing with minimal guidance.

• In-depth technical knowledge of on-platform measurement, including event instrumentation, attribution systems, and data pipelines.

• Strong ability to collaborate closely with engineering and data science teams on architecture and measurement strategy.

• Experience in owning or developing third-party measurement partnerships and the supporting operational processes.

• Demonstrated ability to establish strategy, make trade-offs, and ensure alignment across engineering, analytics, product, operations, and sales.

• Comfortable working with engineering on architecture, data models, and system design without requiring a fully defined specification.

• Excellent communication skills to effectively engage with both internal teams and external partners and advertisers.

🏝️ Benefits

• Equity: We provide full-time employees with equity in Fetch, allowing everyone to share in Fetch’s growth.

• 401(k): Fetch matches your contributions dollar for dollar, up to 4% of your eligible earnings.

• Comprehensive Benefits: We offer extensive medical, dental, and vision plans for everyone, including your pets.

• Continuing Education: Fetch allocates $10,000 annually for education reimbursement.

• Employee Resource Groups: Participate in employee-led initiatives that promote a diverse and inclusive workplace through events, dialogue, and advocacy. The ERGs are involved in our Inclusion Council with executive leadership members.

• Paid Time Off: In addition to our flexible PTO, Fetch observes 9 paid holidays and a week-long break at the year's end.

• Generous Leave Policies: We offer 14 weeks of fully paid parental leave for all employees, plus an additional 6 weeks of paid childbirth recovery leave for birthing parents, along with a flexible return-to-work schedule.

• Calvin Care Cash: Employees welcoming new family members will receive a one-time $2,000 incentive to help cover costs for childcare, clothing, diapers, and more!

• Flexible Work Environment: Collaborate with your team in one of our beautiful offices, or opt to work fully remotely from anywhere in the US for US-based roles.

• Home Office Equipment: We provide hardware and software to ensure effective work-from-home setups.