Sports Sales Coordinator, Email and SMS Marketing

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Plan, create, develop, and distribute email and SMS campaigns to promote facility time, pickup games, registration opportunities, and special offers.

• Segment target audiences based on location, sport, interests, booking history, and level of engagement.

• Design and enhance welcome messages, lead follow-ups, incomplete booking recovery, reminders, repeat bookings, and win-back workflows.

• Craft English content and adapt brand assets into mobile-optimized emails.

• Verify audiences, dates, time zones, pricing, links, personalization, and suppression rules prior to launching campaigns.

• Monitor delivery issues, bounces, complaints, and opt-outs; maintain accurate consent records and healthy mailing lists.

• Test messaging, timing, offers, and customer journeys; report on inquiries, bookings, repeat participation, revenue, and engagement metrics.

• Keep accurate records of facility availability, dates, time slots, capacity, and pricing.

• Address sports-space inquiries, recommend availability, prepare approved quotes, and ensure payment follow-through.

• Manage the sales pipeline, document commitments, and pursue renewals or repeat bookings.

• Collaborate with operations before committing to availability and escalate any issues beyond your authority.

• Create and sustain listings for pickup games.

• Monitor registrations and fill levels through targeted outreach efforts.

• Coordinate with hosts and venue contacts effectively.

• Handle player inquiries and manage waitlists.

• Identify games with low enrollment, gaps with hosts, and venue issues, escalating decisions regarding cancellations, refunds, or safety as necessary.

• Track attendance, gather feedback, and analyze repeat participation to enhance future games.

⛳️ Requirements

• Demonstrated experience in building email campaigns and automations.

• Practical experience in SMS marketing.

• Excellent written and verbal English skills for engaging with North American customers.

• Confidence in following up with leads, articulating offers, and soliciting bookings.

• Strong attention to detail regarding schedules, pricing, customer records, and competing deadlines.

• Familiarity with CRM systems and email/SMS platforms such as Klaviyo, ActiveCampaign, HubSpot, Mailchimp, or similar tools.

• Proficient in using spreadsheets and reports to analyze conversion rates, bookings, and campaign performance.

• Reliable communication skills and a proactive approach to resolving issues.

• Availability to work evenings and weekends in Toronto/Eastern time.

• Experience in sports, venue bookings, inside sales, event coordination, customer service, or ecommerce retention is advantageous.

• Completion of the Culture Index survey is required.

• Completion of the Criteria GAME assessment in English is required.

🏝️ Benefits

• Remote work opportunity available from Latin America.

• Expected variable commissions ranging from US$500 to US$1,000.

• Evening and weekend work schedule aligned with Toronto/Eastern time.

• Specific weekly schedule and commission terms to be agreed upon prior to hiring.