Social Media, Video, Ads Specialist

This is a fully remote position, open to applicants in Australia.

📋 Description

• Provide support to various brands across multiple sectors

• Develop content that drives attention, engagement, conversations, leads, and sales

• Design and execute social media content strategies

• Edit Reels, TikToks, YouTube Shorts, and longer YouTube videos

• Initially produce around 10 short-form videos and 4 longer-form videos weekly, along with image posts and carousels as needed

• Craft compelling hooks and engaging video openings

• Incorporate subtitles, B-roll, graphics, and music into videos

• Transform longer content into short-form videos and adapt it across Facebook, Instagram, TikTok, YouTube, and LinkedIn

• Write captions and create calls to action

• Schedule and publish content across platforms

• Engage with comments and interact with pertinent accounts and communities

• Identify successful content and assist in enhancing reach, engagement, and conversions

• Upload and optimize videos on YouTube

• Utilize tools like Flicky and HeyGen for video production and AI-generated content

• Support Meta advertising campaigns

• Create and test advertising creatives

• Assist with retargeting campaigns and basic TikTok promotional efforts

• Contribute to upcoming Instagram advertising projects

• Monitor ad performance and report findings

• Participate in an interview to evaluate communication skills, attitude, and overall fit

• Complete a paid practical skills-validation task if selected

⛳️ Requirements

• Proven experience in professional social media management

• Strong skills in video editing

• Experience in creating Reels, Shorts, and TikToks

• Familiarity with managing multiple social media channels

• Solid understanding of hooks and calls to action

• Experience with Meta Ads

• Proficiency in Canva and CapCut or similar editing tools

• Excellent command of written English

• High attention to detail

• Capability to work independently

• Access to reliable internet and a computer

• Experience with TikTok Ads and Instagram Ads is a plus

• Ability to effectively manage workload and prioritize tasks

• Applicants must present their social media experience, examples of professionally managed platforms, personal video creations, Meta Ads experience, editing software used, current availability, and a brief introduction video

• Applications must start with “SOCIAL MEDIA”

• Shortlisted candidates may be required to complete a practical task involving raw footage, creating a Reel and hook, writing a caption, adding editing elements, and explaining cross-platform repurposing

🏝️ Benefits

• Additional hours may be available based on performance and business growth

• Shortlisted candidates may be invited to complete a paid practical test