Social Media Strategy Lead – Films

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Create a strategy aimed at growing audiences on Instagram, TikTok, and various other social platforms.

• Provide guidance on content pillars, themes, and positioning to establish a unique social brand.

• Suggest strategies for Reels and short-form videos, including content scheduling and formats.

• Develop and oversee community engagement initiatives along with partnerships with creators and fans.

• Offer high-level recommendations for paid media using Meta Ads, TikTok, and YouTube that align with brand growth objectives.

• Identify target audiences and provide advice on segmentation and potential growth opportunities.

• Collaborate with filmmakers and internal teams to ensure social strategy is in line with overarching brand goals.

⛳️ Requirements

• Demonstrated experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-driven brands.

• Proficiency with Instagram, TikTok, Meta (Facebook), and short-form video content.

• Solid understanding of community development and creator engagement.

• Capability to work independently as a freelance consultant while delivering strategic insights.

• Preference for candidates based in the US or those with a strong understanding of the US film and entertainment audience.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Flexible working hours and remote working options.

• Opportunities for professional development and training.

• Access to a creative and dynamic work environment.