Social Media Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop, schedule, and distribute social media content across LinkedIn, Facebook, Instagram, and YouTube.

• Support marketing campaigns, company initiatives, and events by assisting with social media content calendars.

• Collaborate with internal stakeholders to collect content, images, videos, and narratives.

• Work with creative agencies to create campaigns, graphics, videos, and digital assets.

• Partner with marketing to promote partner initiatives on social media channels.

• Investigate and suggest emerging platforms, trends, and best practices.

• Track social media performance, analyze metrics, and offer insights for quarterly partner reports.

• Review social media copy to ensure brand consistency.

• Monitor channels for comments, messages, and mentions.

• Engage with followers and respond to inquiries.

• Address customer service issues or sensitive communications as needed.

• Increase channel followers.

• Utilize platform analytics and reporting tools to track performance.

• Contribute to monthly and quarterly reports on engagement, reach, audience growth, and website traffic.

• Identify opportunities for enhancing content performance and audience interaction.

• Assist with both organic and paid social media campaigns.

• Promote webinars, events, product launches, and corporate initiatives.

• Ensure social media activities align with broader marketing objectives.

• Keep an eye on social media trends, emerging platforms, competitor actions, industry news, and best practices.

• Propose content ideas and opportunities for engagement.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, Business, or a related field.

• 0-2 years of experience in social media, digital marketing, communications, or a related area.

• Excellent written and verbal communication abilities.

• Familiarity with major social media platforms and their best practices.

• Strong organizational skills and a keen eye for detail.

• Capability to manage multiple projects and meet deadlines.

• Internship experience in marketing, communications, or social media is preferred.

• Experience with social media management tools like Sprout Social is preferred.

• Basic knowledge of social media analytics and reporting is preferred.

• Experience with content creation using Adobe Creative Suite or similar design tools is preferred.

• Experience in creating and posting content on SharePoint is preferred.

🏝️ Benefits

• Medical benefits.

• Financial benefits.

• Other benefits, depending on the position offered.

• 401(k) eligibility.

• Employee stock purchase program.

• Paid time off, including vacation, sick leave, and personal time.

• Reasonable accommodations in accordance with relevant laws.

• Work/life balance that supports the diverse needs of employees.