Social Media – Personal Branding Manager

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Oversee and schedule social media content for various client and personal branding accounts, primarily focusing on Instagram.

• Maintain and manage content calendars in Excel, ensuring clients have a steady 2–3 month pipeline of scheduled content.

• Organize and repurpose reels, lifestyle content, personal branding materials, and piece-to-camera videos.

• Prepare posts for publication, which includes reviewing hooks, captions, and content before they go live.

• Utilize AI tools to assist in crafting captions, hooks, and preparing content where suitable.

• Publish content in accordance with each client's unique content strategy and timeline.

• Manage engagement across various social media accounts, including commenting on and interacting with relevant posts.

• Support engagement initiatives within relevant social media groups and communities.

• Share client content in appropriate engagement groups to enhance reach and interaction.

• Review past comments and account activities to ensure an authentic and consistent tone of voice.

• Monitor social media trends, emerging formats, and high-performing content.

• Research new content opportunities, trends, and ideas to boost engagement.

• Alert clients to pertinent trends and content opportunities, while recommending future content strategies.

• Repurpose and publish suitable Instagram content on TikTok.

• Maintain organization of the overall content workflow.

• Collaborate closely with clients to grasp account strategies, preferences, and positioning.

• Follow client directions and execute tasks independently with minimal daily oversight.

• Assist with basic video editing and content production.

⛳️ Requirements

• Minimum of 5 years of experience in social media management and content creation.

• Strong practical experience in managing Instagram accounts.

• Experience with TikTok and cross-platform content management.

• Excellent grasp of Instagram content, engagement techniques, and publishing.

• Strong knowledge of social media engagement strategies, community management, and growth.

• Exceptional time management skills with the ability to juggle multiple accounts and content schedules.

• Proficient in Excel or similar spreadsheet tools for managing content calendars and workflows.

• Comfortable utilizing AI tools for content creation, captions, and hooks.

• Basic skills in video editing or content production.

• Familiarity with Canva, Adobe Creative Suite, or similar tools for basic social media content creation.

• Experience with social media scheduling and publishing tools.

• Highly reliable and consistent, capable of following through on tasks without constant supervision.

• Comfortable managing confidential account access and handling social media profiles responsibly.

• Strong research abilities and awareness of current social media trends.

• Able to quickly adapt to different client preferences, industries, and content styles.

• Proactive, resourceful, and capable of taking ownership of repetitive yet essential operational tasks.

• Experience managing social media for high-profile or high-net-worth individuals is a plus.

• Strong understanding of viral content, emerging trends, and factors that drive engagement.

• Experience working with engagement groups or similar social media engagement strategies.

🏝️ Benefits

• Excellent opportunities for career advancement.

• Chance to work in a fantastic environment.

• 100% remote work flexibility.

• No daily commute required.