Social Media Manager

This is a fully remote position, open to applicants in Lithuania, +5 more countries.

📋 Description

• Design and implement the organic social strategy for the brand across platforms such as Instagram, TikTok, Facebook, Pinterest, and others that are relevant.

• Generate content ideas, formats, copy, and creative briefs for various formats including short-form videos, static content, carousels, Stories, and other platform-specific formats.

• Collaborate with designers, creators, freelancers, agencies, and internal teams to create engaging content.

• Foster relationships with audiences and leverage community insights to pinpoint content and growth opportunities.

• Monitor social media performance, experiment with ideas and formats, and convert data into actionable strategies that enhance results.

• Keep abreast of platform updates, trends, creators, competitors, and cultural moments.

• Work in partnership with Marketing, Creative, Product, Paid Marketing, CRM, ASO, SEO, Analytics, Legal, and other teams.

• Take ownership of organic social performance and provide insights, opportunities, and recommendations.

⛳️ Requirements

• Demonstrated experience in managing organic social media for a customer-facing brand, preferably across various platforms.

• In-depth understanding of Instagram, TikTok, Facebook, Pinterest, social algorithms, formats, trends, and best practices of each platform.

• Strong creative intuition and an eye for engaging, authentic, culturally relevant, and platform-specific content.

• Data-driven approach with the capability to analyze performance, identify trends, and translate insights into actionable steps.

• Experience in crafting social strategies, content calendars, creative concepts, and briefs.

• Background in collaborating with creators, freelancers, agencies, designers, or other content partners.

• Excellent copywriting and communication abilities, with the skill to tailor messaging to various audiences and platforms.

• Outstanding project management and organizational skills; adept at handling multiple priorities and meeting deadlines.

• Strong sense of ownership and proactive attitude.

• Comfortable in a dynamic, international setting.

• Proficient in English at a B2 level or higher.

• Nice to have: experience with mobile applications, subscriptions, wellness, fitness, lifestyle, or other B2C products.

• Nice to have: familiarity with social analytics, reporting tools, and social KPIs.

• Nice to have: experience working with influencers or content creators.

• Nice to have: interest in AI tools and emerging technologies.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible working hours and remote work options.

• Collaborative and inclusive work environment.

• Access to wellness programs and resources.