Social Media Manager

This is a fully remote position, open to applicants in Tennessee.

📋 Description

• Develop, implement, and manage social media channels for all Rentokil Terminix brands.

• Collaborate with internal stakeholders and align with marketing objectives to enhance engagement, reach, and customer acquisition via both paid and organic strategies.

• Oversee content planning alongside internal and external partners.

• Formulate content generation strategies that drive revenue growth.

• Contribute to the overall digital marketing strategy by producing engaging and relevant content.

• Track market trends and adjust social strategies to align with trending content and platforms.

• Lead a team of marketing specialists to support strategic initiatives and meet growth objectives.

• Achieve or surpass social media growth goals, including metrics such as impressions, followers, and engagement.

• Create and execute both paid and organic social media initiatives to attract new and potential customers.

• Keep abreast of algorithm and platform updates across major social networks like Facebook, LinkedIn, Twitter, Instagram, TikTok, and others.

• Leverage social platforms for promoting employee engagement and brand ambassador initiatives.

• Identify, evaluate, and manage social media influencers and external brand partners.

• Conduct A/B testing and optimize paid social media creatives to enhance performance and customer acquisition.

• Direct social listening strategies and escalate concerns to relevant stakeholders.

• Represent the company’s brand voice professionally across social media channels.

• Provide performance metrics, placement/partnership flight calendars, opportunity assessments, and integrated channel reporting.

• Manage social media management tools such as HootSuite and Sprout Social.

• Mentor direct reports and enhance personal leadership skills.

⛳️ Requirements

• At least 5 years of proven experience in managing social media to drive brand growth, customer retention, and engagement objectives.

• A track record of making significant contributions to marketing team vision and strategy.

• Extensive hands-on experience with various leading social media platforms and tools.

• Experience in developing and overseeing successful social media influencer and brand ambassador campaigns.

• Proven expertise in managing and forecasting a significant social media or marketing budget.

• Strong background in data-driven and consumer-centric marketing approaches.

• Excellent project management and organizational skills.

• Solid understanding of digital and social media marketing.

• Exceptional communication and presentation capabilities.

• Strong leadership qualities and a history of inspiring success in team members.

• In-depth knowledge of analytics, reporting, and data management tools.

• A Bachelor’s Degree in Marketing, Communications, or a related discipline.

• Authorized to work in the United States on a full-time basis currently.

• No sponsorship is available now or in the future.

• Must work in a drug-free environment.

🏝️ Benefits

• Benefits commence on Day 1 for full-time employees.

• Medical, Dental, Vision, Disability, and Life Insurance coverage.

• 401(k) retirement plan with company-matching contributions.

• Vacation days and sick leave provided.

• Company-paid holidays along with floating holidays.

• Opportunities for professional and personal development.

• Access to training and development programs.

• Tuition reimbursement available for full-time employees.

• Prioritization of health, safety, and flexibility.

• Performance incentives may be available.

• Opportunities for career advancement and internal promotions.