SEO, Paid Advertising Specialist

This is a fully remote position, open to applicants in Pakistan.

📋 Description

• Develop and implement SEO strategies aimed at enhancing content optimization, improving keyword rankings, and increasing organic traffic.

• Perform keyword research, analyze competitors, and assess content gaps.

• Optimize website pages, landing pages, and blog posts for search engine visibility.

• Identify technical SEO problems and coordinate necessary enhancements.

• Independently create, manage, and optimize campaigns on Google Ads and LinkedIn Ads.

• Oversee advertising budgets, targeting, conversions, and overall campaign performance.

• Analyze website traffic, search rankings, and lead generation outcomes.

• Deliver regular reports that include actionable recommendations.

• Collaborate with the Marketing Director and Marketing Specialist on various marketing campaigns and initiatives.

⛳️ Requirements

• Demonstrated experience in SEO, specifically in content strategy and on-page optimization.

• Practical experience managing Google Ads and LinkedIn Ads campaigns independently.

• In-depth understanding of keyword research, competitive analysis, and SEO best practices.

• Familiarity with tools such as Google Analytics 4, Google Search Console, SEMrush, Ahrefs, or similar platforms.

• Capability to track conversions, analyze campaign outcomes, and enhance results.

• Excellent English communication and organizational abilities.

• Ability to work autonomously and collaborate effectively with a remote team.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and training.

• Flexible work hours and the option to work remotely.

• Health and wellness benefits.