
Senior Strategist
Posted Aug 25

Posted Aug 25
This is a fully remote position, open to applicants in United States.
• Acquire a comprehensive understanding of all of The Athletic’s properties and media offerings.
• Design advertising product packages ahead of specific sports seasons and events, including pricing, messaging, and promotional strategies.
• Act as the main contact for RFPs and create compelling proposals that showcase tailored digital, social, and audio sponsorship solutions.
• Collaborate with Sales to finalize agreements.
• Facilitate brainstorming sessions, coordinate information from various teams, manage timelines, and meet deadlines.
• Ideate, collaborate, and oversee project offerings across pertinent departments to develop integrated programs for clients.
• Produce pitch materials, including concept descriptions, screenshots, mock-ups, research, and customized templates.
• Leverage research and data to effectively articulate and support strategies and creative concepts.
• Participate in sales calls to present advertising ideas when required.
• Create innovative, cross-platform marketing initiatives for advertisers in collaboration with Sales, Planning, Program Management, Account Management, Editorial, and Creative teams.
• Over 5 years of experience in cross-platform Advertising (ad sales marketing, creative strategy, integrated marketing).
• In-depth knowledge of the current social, branded content, digital, mobile, and audio environments.
• Proven experience working on RFPs within a media setting.
• Strong capability to transform information into actionable insights.
• Ability to distill research into relevant implications for the industry and clients.
• Eagerness to engage in collaborative sales and marketing processes, including strategic interactions within an advertising sales context.
• Experience utilizing proprietary tools, third-party resources, and/or desk research to discover meaningful insights, human truths, and whitespace opportunities.
• Background in writing creative briefs and briefing creative teams.
• Experience in responding to client RFPs and providing media recommendations.
• Proven track record in developing polished, inspiring, client-ready visual proposals.
• Previous experience in strategy or integrated marketing at a media company is essential.
• Variable pay, such as an annual bonus and restricted stock, may be available for U.S. roles depending on the position.
• Medical, dental, and vision benefits.
• Flexible Spending Accounts (F.S.A.s).
• Company-matching 401(k) plan.
• Paid vacation.
• Paid sick days.
• Paid parental leave.
• Tuition reimbursement.
• Professional development programs.
• Benefits information will be provided during the interview process for roles outside of the U.S.
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