Senior Sales Enablement Associate

This is a fully remote position, open to applicants in Colorado, +12 more states.

📋 Description

• Create sales artifacts driven by deals, such as RFP and RFI responses in Loopio, sections of pitch decks in PowerPoint, and support for demos or vignettes.

• Develop and customize guides for handling objections, talk tracks, and decision trees.

• Construct and manage sales playbooks, battlecards, and positioning documents.

• Generate sales training materials and enablement videos using Synthesia.

• Oversee the RFP response repository and answer libraries within Loopio.

• Utilize Claude and other AI tools to enhance drafting processes and summarize competitive and market insights.

• Gather competitive intelligence on loyalty and martech providers and convert it into actionable positioning strategies.

• Maintain records for enablement and content in HubSpot.

• Organize and implement version control for a centralized source of sales content.

• Monitor the usage and feedback of enablement resources and make necessary improvements.

• Provide market and competitive insights to GTM Enablement and Product teams.

• Respond swiftly to deal-support requests from Business Development.

• Enhance messaging, structure, and quality of content across various assets.

• Create a frequently utilized content library, expedite RFx and pitch processes, and develop effective battlecards and playbooks.

⛳️ Requirements

• 2 to 4 years of experience in sales enablement, GTM enablement, competitive intelligence, or a similar content and sales-support role.

• Proven experience in constructing and maintaining RFP and RFI responses in Loopio, including the upkeep of answer libraries and full response assembly under tight deadlines.

• Skilled in producing polished, on-brand sales and training presentations in PowerPoint.

• Experience in creating enablement and training videos using Synthesia or a similar platform.

• Familiarity with utilizing Claude and other AI tools to draft, summarize, and expedite the creation of enablement content.

• Experience in managing sales and content data within HubSpot.

• Background in developing sales playbooks, battlecards, and objection-handling guides.

• Experience in compiling and maintaining competitive intelligence on loyalty and martech vendors.

• Ability to organize and manage version control for a shared content library.

• Understanding of SaaS, CRM, and loyalty or martech concepts.

• Previous experience in sales, pre-sales, or business development is highly preferred.

• Experience in establishing repeatable AI-assisted workflows is preferred.

• Familiarity with HubSpot, Notion, HighSpot, and comparable CRM/sales tools is preferred.

• Understanding of win/loss analysis and decision-tree logic is preferred.

• Knowledge of the loyalty marketing and martech competitive landscape is preferred.

🏝️ Benefits

• Flexible work environment and remote work options.

• Flexible Time Off policy.

• Nine company-wide holidays.

• A diverse range of benefits aimed at supporting growth, development, and personal well-being.

• Opportunities for periodic travel for team collaboration, customer engagements, training, and company events.